Profile: Perion Network Ltd (PERI.OQ)
26 Sep 2016
Perion Network Ltd., incorporated on November 3, 1999, is a global technology company. The Company is engaged in delivering advertising solutions to brands and publishers. The Company operates through High Impact Advertising solutions segment. Its geographic segments are North America (mainly the United States), Europe and Other. The Company provides execution, ranging from high-impact advertisement formats to branded search, and a unified social and mobile programmatic platform. The Company's business solutions include Undertone, Codefuel, Growmobile, IncrediMail and Smilebox.
Undertone offers engaging digital advertising, which is designed to capture consumer attention and drive engagement, delivering these advertisements across a portfolio of Websites and mobile applications. CodeFuel is an engagement and monetization suite delivering solutions for both content publishers and advertisers. Growmobile offers complete suite of automated marketing solutions ranging from social advertising to user engagement. IncrediMail is a unified messaging application that enables consumers to manage multiple e-mail accounts in one place with an interface an personalization features and is an e-mail program, which enables users to stay socially connected and send personalized messages that include various backgrounds, emoticons and animations. Smilebox is a photo sharing and social expression product and offers various formats, themes and styles, including over 1,000 collages, invitations, cards and slideshows.
The Company provides a search-based monetization solution for its publishers with analytics capabilities to track and monitor their business performance. From the end user perspective, the Company enables users to configure their browser settings through the search setting dialogue. Customers also receive ongoing analysis and optimization of their campaigns. Its search related products enable end users to replace their search assets with the Company's, where users may conduct searches or follow links to advertisements that advertisers may display. They also allow publishers the ability to set up syndicated searches on their individual Websites and to monetize their users' other search assets.
The Company competes with Google, Microsoft Online Inc., Yahoo, Ask, Interactive Corporation, AOL and Blucora.
Perion Network Ltd
Azrieli Center 1
Building A, 4Th Floor, 26 Harokm