Profile: Childrens Place Inc (PLCE.OQ)
Childrens Place Inc. (Children's Place), formerly The Children's Place Retail Stores, Inc., incorporated on June 3, 1988, is a pure-play children's specialty apparel retailer in North America. Children's Place sells apparel, accessories and footwear for children sizes from newborn to 14 years old. The Company classifies its business into two segments: The Children’s Place U.S. and The Children’s Place International. Included in The Children’s Place U.S. segment are the Company’s United States and Puerto Rico based stores and the revenue from the Company's wholesale partners in the United States. Included in The Children's Place International segment are the Company's Canadian based stores, as well as revenue from international franchisees. Each segment includes an e-commerce business located at www.childrensplace.com. As of February 1, 2014, The Children’s Place U.S. operated 974 stores and The Children’s Place International operated 133 stores.
At Children's Place, the store concepts consist of Apple-Maple, Technicolor, Tech2 and Outlet formats. The Apple-Maple stores feature light wood floors, fixtures and trim. The average store is approximately 4,200 square feet. Technicolor stores uses color to create boutique-like settings that differentiate the various departments within the store. These stores also feature more wall space than an Apple-Maple store. The average store is approximately 4,900 square feet. Tech2 stores have the brand aesthetics of a Technicolor with the functionality of an Apple-Maple. Tech2 features darker ceilings and floors, along with crisp white floor-wall fixtures to ensure the product is the focal point. The average store is approximately 4,100 square feet. Outlet store is approximately 7,100 square feet. As of February 1, 2014, approximately 12% of its stores were in this format.
The Company competes with The Gap, Inc., Ascena Retail Group, Inc., The Gymboree Corporation, Carter's, J.C. Penney Company, Inc., Kohl's Corp., Target Corporation and WalMart Stores, Inc.
Childrens Place Inc
500 Plaza Dr
SECAUCUS NJ 07094-3619