Profile: Philip Morris International Inc (PM.N)

Philip Morris International Inc. (PMI), incorporated on January 4, 2007, is a holding company. PMI’s subsidiaries and affiliates and their licensees are engaged in the manufacture and sale of cigarettes and other tobacco products in markets outside of the United States of America. Its products are sold in approximately 180 countries. The Company divides its markets into four geographic segments: The European Union (EU) Region , The Eastern Europe, Middle East & Africa (EEMA) Region , The Asia Region and The Latin America & Canada Region. In June 2011, it completed the acquisition of a cigarette business in Jordan, consisting primarily of cigarette manufacturing assets and inventories. January 1, 2011, it established a business structure with Vietnam National Tobacco Corporation (Vinataba) in Vietnam, further developing its joint venture with Vinataba through the licensing of Marlboro and establishing a PMI-controlled branch for the building of its brands.

The Company has a range of premium, mid-price and low-price brands. Its portfolio comprises both international and local brands. Under the premium-price category, the Company’s brands include Marlboro, Merit, Parliament and Virginia Slims. Its mid-price brands are L&M and Chesterfield. Other international brands include Bond Street, Lark, Muratti, Next, Philip Morris and Red & White. The Company also owns a number of local cigarette brands, such as Sampoerna A, Dji Sam Soe and Sampoerna Kretek in Indonesia, Fortune, Champion and Hope in the Philippines, Diana in Italy, Optima and Apollo-Soyuz in Russia, Morven Gold in Pakistan, Boston in Colombia, Belmont, Canadian Classics and Number 7 in Canada, Best and Classic in Serbia, f6 in Germany, Delicados in Mexico, Assos in Greece and Petra in the Czech Republic and Slovakia. With international brands contributing approximately 70% of its shipment volume during the year ended December 31, 2011. As of December 31, 2011, it operated and owned 55 manufacturing facilities, operated one leased manufacturing facility in Mexico, and maintained contract manufacturing relationships with 21 third-party manufacturers across 23 markets. In addition, it works with 38 third-party operators in Indonesia who manufacture its hand-rolled cigarettes.