Profile: Primo Water Corp (PRMW.OQ)
Primo Water Corporation, incorporated on October 20, 2004, is a provider of three- and five-gallon purified bottled water and water dispensers sold through retailers. The Company’s products provide solution for consuming purified water. It offers razor-razorblade products. Primo consumers purchase an average of 35 bottles of water annually and each bottle can be sanitized and reused up to 40 times before being taken out of use, crushed and recycled. In December 2009, the Company completed the divesture of its subsidiary, Prima Bottled Water, Inc. (Prima). In April 2011, the Company acquired certain assets of Omnifrio Beverage Company, LLC.
The Company has two segments: Primo Bottled Water Exchange (Exchange) and Primo Products (Products). Its Exchange segment sells three- and five-gallon purified bottled water through retailers in each of the contiguous United States. Its Products segment sells water dispensers that are designed to dispense Primo and other dispenser-compatible bottled water. As of December 31, 2009, the Company’s water bottle exchange service and water dispensers were offered in each of the contiguous United States and located in approximately 7,000 and 5,500 retail locations respectively, including Lowe’s Home Improvement, Sam’s Club, Costco, Walmart, Target, Kroger, Winn-Dixie, Albertsons and Walgreens. It has three lines of water dispensers comprised of 15 models.
The Company competes with Nestle, The Coca-Cola Company, PepsiCo, Dr Pepper Snapple Group and DS Waters of America.
Primo Water Corp
104 Cambridge Plaza Drive
WINSTON SALEM NC 27104