Profile: Silicon Motion Technology Corporation (SIMO.O)

Silicon Motion Technology Corporation (Silicon Motion), incorporated on January 27, 2005, is a fabless semiconductor company that designs, develops and markets, high-performance, low-power semiconductor solutions for the multimedia consumer electronics market. The Company has three product lines: mobile storage business, multimedia systems-on-a-chip (SoC) business, and mobile communications business. Mobile storage business is composed of microcontrollers used in not and electronic logic gate (NAND) flash memory storage products, such as flash memory cards, universal serial bus (USB) flash drives, card readers, solid state drives (SSD), and embedded flash. Multimedia SoC business is composed of products that support portable multimedia players, global positioning system (GPS) devices, digital audio broadcasting (DAB) systems, personal computer (PC) cameras and embedded graphics applications. Mobile communications business is composed of mobile television (TV) integrated circuit (IC) solutions, code division multiple access (CDMA) radio frequency (RF) ICs and electronic toll collection RF ICs.

The Company sells its semiconductor solutions to original equipment manufacturers (OEM) and original design manufacturers (ODM) worldwide. It provides its flash memory storage controller to companies, such as Hynix, Kingston, Lexar Media, Numonyx, Samsung, Sony and Transcend. Its multimedia SoCs are components of portable multimedia players, GPS devices, DAB systems, PC cameras and embedded graphics applications that are sold by companies, such as Advantech, ChipPC, Fuji-Xerox, Funac, Kontron, Motorola, Radisys, Siemens, Toshiba-TEC, Wincorf-Nixdorf. The Company provides its innovative mobile communications ICs to LG Electronics, Motorola, Pantech & Curitel, Samsung and other companies. It sells its products through the direct sales force and distributors in Canada, China, Europe, Japan, Korea, Singapore, Taiwan and the United States.

Mobile Storage Products

The Company offers a range of controllers for NAND flash memory storage products, including flash memory cards, USB flash drives, card readers, embedded flash and solid state drives. Flash memory storage products are used by consumers to store data for multimedia consumer electronics devices, such as mobile phones, digital still cameras, camcorders, personal navigation devices, personal multimedia players, and notebook and desktop PCs. Flash memory cards and USB flash drives are two of the end applications for NAND flash. Its controllers are designed to be compatible with and the companion IC to the NAND flash produced by companies, such as Hynix, Intel, Micron, Numonyx, Samsung, and Toshiba.

Multimedia SoCs

The Company designs and develops a range of multimedia SoCs for portable multimedia players, GPS devices, DAB systems, PC cameras and embedded graphics applications. SoCs are integrated circuits that include a central processing unit, memory interfaces and other components and that address a range of end application requirements, including low power, high performance, low cost and high levels of system integration. Its SoCs are manufactured using standard CMOS processes. Embedded graphics processors are commonly used by desktop and notebook PCs, game consoles, work stations and multimedia mobile phones that can be displayed on a monitor, TV or screen, as well as improve color definition and image resolution. It is also used to control the displays of servers and a range of consumer and lifestyle, medical and industrial, office equipment, entertainment and other products.

The Company’s SoC integrates a color processor engine, JPEG compression, AC-Link/IIS audio interface and high-speed USB 2.0 device controller and also supports PC systems equipped with USB 1.1 host interfaces. SoCs. Personal media players are battery-powered, flash memory-based portable devices that store and play digital media, such as audio, photos and video.

Mobile Communications

The Company offers semiconductor solutions for mobile TV, mobile telephony, and electronic toll collection systems. Its products include mobile TV tuners and integrated tuner plus demodulator SoCs for mobile phones and other portable devices. The Company’s solutions are designed for many mobile TV broadcast standards including S-DMB, T-DMB, ISDB-T, DVB-H/T, T-MMB and CMMB. It also offers tuners for digital audio broadcasting (DAB). The Company offers CDMA transceivers for Qualcomm and non-Qualcomm baseband solutions. It supplies transceiver ICs for Korea’s electronic toll collection system.

The Company competes with Alcor Micro, Chipsbank, Genesys, Hyperstone, Incomm, J-Micron, Phison, Samsung, Skymedi, Solid State Systems, USBest, Actions, ALi, AMD, Freescale, Fujitsu, Novatek, Rockchip, Sonix, Vimicro, XGI, Analog Devices, DiBcom, Frontier Silicon, GCT Semiconductor, I&C Technology, Maxlinear, Murata, Nexilon, Qualcomm, Siano, and Toshiba.