Profile: TheStreet Inc (TST.OQ)
25 Aug 2016
TheStreet, Inc. (TheStreet), incorporated on April 30, 1998, is a digital financial media company focused on the financial, and mergers and acquisitions environment. The Company's collection of digital services provides users, subscribers and advertisers with a range of content and tools through a range of online, social media, tablet and mobile channels. With a suite of digital services, TheStreet offers the tools and insights needed to make informed decisions about earning, investing, saving and spending money. TheStreet provides interactive multimedia coverage of the financial markets, economy, industry trends, investment and financial planning.
The Company offers TheStreet, a paid subscription financial news and commentary Website. TheStreet is the Company's advertising-supported property. The Company's subscription products are designed to address the needs of investors with various areas of interest, including fledgling investors, consumers interested in personal finance guidance, long-term and short-term active investors, day and swing traders, and fundamental, technical and options traders. The Company's RateWatch business publishes bank rate market information on a subscription basis to financial institutions and government agencies. The Deal, LLC (The Deal), its subsidiary, is an institutional services platform, which provides dealmakers, advisers and institutional investors with director and officer profiles, relationship capital management services, and transactional information pertaining to the mergers and acquisitions environment. The Company provides content to various Websites to host along with additional article headlines that the partners display on their stock quote result pages, in both instances providing links back to its site.
The Company's subscription services consist of subscriptions, licenses and fees for access to securities investment information, stock market commentary, rate services, director and officer profiles, relationship capital management services, and transactional information pertaining to the mergers and acquisitions environment. In addition to the consumer-focused subscription products, which include RealMoney, RealMoney Pro, Options Profits, Actions Alerts PLUS, TheStreet Quant Ratings and Stocks Under $10, the Company's subscription services business also includes information and transactional services revenue from RateWatch and The Deal.
RateWatch maintains a database of deposit, loan and fee rate data from over 100,000 financial institutions. This historical and real-time rate data is licensed to financial institutions, government agencies, educational researchers and commercial organizations. Data is provided in formats ranging from standard rate templates to large raw data files for use with third-party analytical tools. The RateWatch product line also includes banking-related product and fee comparisons, financial strength reporting, educational Webinars, mystery shopping, and consumer and financial institution surveys. The Deal offers a digital subscription platform that delivers coverage of the mergers and acquisitions environment. It provides access to commentary, analysis and data produced every day by The Deal's editors and journalists, which can be customized based on each client's job function, deal focus and workflow, and delivered straight to a mobile device or existing corporate platform.
The Company also offers data and business intelligence source for institutional clients through its subsidiary, Management Diagnostics Limited (MDL). MDL's BoardEx is an institutional relationship capital management database and platform for investment banks, consultancies and law firms. The Company also provides subscription services from syndication and licensing of data from TheStreet Ratings (Ratings), which tracks the risk-adjusted performance of approximately 20,000 mutual funds and exchange-traded funds (ETFs) and over 4,000 stocks.
The Company's media operations include the placement of advertising and sponsorships within TheStreet and its affiliated properties, and its subscription and institutional services. The Company's advertising-supported properties include TheStreet, MainStreet, Stockpickr and Real Money. TheStreet, a digital voice in the financial category, is offered for online brokerage advertisers, other financial services companies and non-endemic advertisers. The Company sells TheStreet and its affiliated properties through sponsorships, custom programs, video, mobile, newsletters, audience targeting, native advertising, social amplification and distribution, as well as programmatic direct and real time bidding. The Company's media operations also include syndication and licensing of data, as well as other miscellaneous, non-subscription related sources.
The Company competes with The Wall Street Journal Digital Network, CNN Money, Forbes.com, Thomson Reuters, Seeking Alpha, Business Insider, Yahoo! Finance, AOL Daily Finance, MSN Money, Bloomberg, CNBC, the Fox Business Channel, The Motley Fool, Stansberry & Associates Investment Research, InvestorPlace Media, Mergermarket Group, Standard & Poor's, Morningstar and Lipper, Informa, SNL Financial, S&P Capital IQ, Dow Jones, The New York Stock Exchange, LexisNexis and Relationship Science.
14 Wall St Fl 15
NEW YORK NY 10005-2139