Full Description

Tupperware Brands Corporation (Tupperware Brands) is a global direct seller of consumer products across multiple brands and categories. Product brands and categories include design-centric preparation, storage and serving solutions for the kitchen and home through the Tupperware brand and beauty and personal care products through its Armand Dupree, Avroy Shlain, BeautiControl, Fuller, NaturCare, Nutrimetics, Nuvo and Swissgarde brands.

Tupperware

The Tupperware’s product line consists of design-centric preparation, storage and serving solutions for the kitchen and home. It also has a line of kitchen cookware and tools, children’s educational toys, microwave products and gifts. The line of Tupperware products has increased over the years with products, such as Modular Mates, FridgeSmart, One Touch canisters, the Rock ‘N Serve microwave line, OvenWorks and silicon baking forms for microwave or oven use, Open House, Elegant and Outdoor Dining serving lines, the Chef Series knives and cookware, Flat Out, Stuffables, CheeseSmart and BreadSmart storage containers, and Quick Chef and Lil Chopper Prep Essentials, Ultra Pro and many products for the kitchen and home.

Tupperware’s product line are of new designs, colors and decoration in different markets in order to address differences in cultures, lifestyles, tastes and needs of the markets. Its new products include TupperLiving, Tea Experience and consumables, ovenware in larger capacities 3.5L & 2L, Condiserve Collection, line extensions to the Bake 2 Basics baking preparation accessories, Premier Clear Collection, Microwave Rice Makerand children’s products under DreamWorks Kung Fu Panda and Madagascar 2.

The Tupperware’s business is operated on the basis of three geographic markets: Europe (Europe, Africa and the Middle East), Asia Pacific and North America. The products are distributed globally through direct selling under which products are sold to consumers outside traditional retail store channels. As of December 27, 2008 (fiscal 2008), the Tupperware distribution system had approximately 1,800 distributors, 58,700 managers, and 1.2 million dealers worldwide.

Beauty

The Beauty businesses manufacture and distribute skin care products, cosmetics, bath and body care, toiletries, fragrances, nutritional products, apparel and related products. In fiscal 2008, the products introduced in the Fuller businesses included Thalia Sodi and Alegrissima, women’s fragrance colognes. The products introduced in the BeautiControl business included Regeneration Tight Firm and Fill, Regeneration Tight Firm and Fill Eye Firming Serum, Regeneration Platinum Plus Face Serum and Eye Cream. It also introduced Armand Dupree with a product line similar to Fuller Mexico. Beauty products and image services are provided to clients, through independent sales forces in 23 markets globally. Beauty products are sold through consultants and directors who are primarily independent contractors. As of December 27, 2008, the sales force representing the Beauty businesses totaled 1.1 million, of which 620,000 were located in North America.