People: Want Want China Holdings Ltd (0151.HK)
7 Mar 2014
Mr. Cui Yu-Man is General Manager - Dairy Business Unit and Happy-Bulk Business Unit of Want Want China Holdings Limited. Mr. Cui graduated from Shanghai Business School with a bachelor’s degree in marketing. He also holds a master’s degree in business administration from the Belgium Business School. Mr. Cui has 18 years of experience in the food and beverages industry. Mr. Cui was a manager of KelaiYa Food Co., Ltd from 1994 to 1996 and a business manager of Shanghai PengLai Ltd from 1996 to 1997. Mr. Cui joined the Group in April 1998 and has held positions, ascending through the ranks and appointed as general manager in 2005 primarily responsible for coordinating the marketing activities of the “Want Want Gift Pack” and the bulk packaging “Happy” series products across the nation, to December 31, 2012. From January, 2010 to October 2012, he was an executive assistant to the sales and marketing department, assisting the marketing managers throughout the nation in training and business management. Mr. Cui was further appointed as the general manager of the dairy unit on 1 January 2012, overseeing the marketing activities of the Hot-Kid milk and its associated products across the nation. In January 2013, he was appointed as the general manager of the Happy-Bulk Business Unit, managing national marketing of Happy-Bulk products.
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