People: BCE Inc (BCE.N)
18 Dec 2014
Mr. Wade Oosterman is President – Bell Mobility and Bell Residential Services and Chief Brand Officer of Bell Canada, a subsidiary of Bce Inc. As President of Bell Mobility, Wade Oosterman leads Bell Canada’s wireless business, retail and distribution channels. As Chief Brand Officer, Mr. Oosterman leads the strategy and direction of one of Canada’s most trusted and recognized brands. A 20-year veteran of the telecom industry, Mr. Oosterman began his career in telecommunications as an executive with Bell Cellular Distribution Services Inc., which became the sales agent for Bell Mobility’s predecessor company, Bell Cellular. Mr. Oosterman was also instrumental in the national build outs of two fast-growing wireless carriers, Clearnet and Telus Mobility. He served as Executive Vice-President of Sales and Marketing and was a Board member at Clearnet communications until 2000, when the Company was acquired by Telus Corp. He then became Executive Vice-President, Sales and Marketing for Telus Mobility and Chief Marketing Officer for Telus. Mr. Oosterman holds a Master in Business Administration from the University of Western Ontario and is a Director of the Foundation Fighting Blindness – Canada.
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