Edition:
United States

Tim Baysinger

Feb 23 2017

New York Times to air TV ad during Oscars for new ‘Truth’ campaign

The New York Times Co will air its first TV ad in seven years on Sunday's broadcast of the Academy Awards on ABC, as the 166-year old newspaper looks to highlight independent journalism amid U.S. President Donald Trump's attacks on the media as "fake news."

Feb 23 2017

New York Times to air TV ad during Oscars for new ‘Truth’ campaign

Feb 23 The New York Times Co will air its first TV ad in seven years on Sunday's broadcast of the Academy Awards on ABC, as the 166-year old newspaper looks to highlight independent journalism amid U.S. President Donald Trump's attacks on the media as "fake news."

Feb 08 2017

Snap's older user base slowly growing ahead of IPO: analyst

Snap Inc's Snapchat lags far behind rival social media outlets Facebook Inc, Instagram and Twitter Inc in reaching older users, but the soon-to-be public company has been growing that crucial audience, analysis by MoffettNathanson of a regulatory filing showed. | Video

Feb 06 2017

Despite overtime finish, NFL Super Bowl draws lower TV ratings

Fox Television's broadcast of Super Bowl LI on Sunday night drew 111.3 million viewers, according to Nielsen data released by the network on Monday, the smallest audience for the National Football League's title game in four years.

Feb 06 2017

Super Bowl ads score eyeballs with political football

NEW YORK With Americans' attention more finely tuned to the political climate under U.S. President Donald Trump, brands that dove headfirst into that conversation generated the most reaction from viewers during Sunday’s Super Bowl.

Feb 06 2017

Super Bowl ads score eyeballs with political football

NEW YORK, Feb 5 With Americans' attention more finely tuned to the political climate under U.S. President Donald Trump, brands that dove headfirst into that conversation generated the most reaction from viewers during Sunday's Super Bowl.

Jan 31 2017

GNC out of Super Bowl after NFL nixes advertisement

GNC Holdings Inc will not advertise during Sunday's Super Bowl after the National Football League rejected the retailer's advertisement due to its policy against promoting supplements, the league and GNC confirmed on Tuesday.

Jan 27 2017

Arthur Sadoun to take over as CEO of ad firm Publicis Groupe

Arthur Sadoun will take over as chief executive of advertising company Publicis Groupe SA from longtime CEO Maurice Levy on June 1, the company said on Thursday.

Jan 26 2017

Arthur Sadoun to take over as CEO of ad firm Publicis Groupe

Jan 26 Arthur Sadoun will take over as chief executive of advertising company Publicis Groupe SA from longtime CEO Maurice Levy on June 1, the company said on Thursday.

Jan 25 2017

General Electric to have logo patch on Boston Celtics jerseys

The Boston Celtics will wear General Electric Co's corporate logo on their jerseys during basketball games beginning next season, the NBA franchise announced on Wednesday.

More From Around the Web

Markets

  • U.S.
  • Europe
  • Asia
  • Sectors

Sector Summary