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Grammys draw 28 million TV viewers; winners get iTunes bump

Black Keys members Dan Auerbach and Patrick Carney (R) accept their awards for best rock album and best rock song at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake

Black Keys members Dan Auerbach and Patrick Carney (R) accept their awards for best rock album and best rock song at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake

Black Keys members Dan Auerbach and Patrick Carney (R) accept their awards for best rock album and best rock song at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake
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Black Keys members Dan Auerbach and Patrick Carney (R) accept their awards for best rock album and best rock song at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake

Black Keys members Dan Auerbach and Patrick Carney (R) accept their awards for best rock album and best rock song at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake

Black Keys members Dan Auerbach and Patrick Carney (R) accept their awards for best rock album and best rock song at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake
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Dan Auerbach (R) of the Black Keys performs with the Preservation Hall Jazz Band at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake

Dan Auerbach (R) of the Black Keys performs with the Preservation Hall Jazz Band at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake

Dan Auerbach (R) of the Black Keys performs with the Preservation Hall Jazz Band at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake
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REFILE - CAPTION CORRECTION Dan Auerbach of the Black Keys performs with the Preservation Hall Jazz Band at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake

REFILE - CAPTION CORRECTION Dan Auerbach of the Black Keys performs with the Preservation Hall Jazz Band at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake

REFILE - CAPTION CORRECTION Dan Auerbach of the Black Keys performs with the Preservation Hall Jazz Band at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake
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Dan Auerbach of the Black Keys performs with the Preservation Hall Jazz Band at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake

Dan Auerbach of the Black Keys performs with the Preservation Hall Jazz Band at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake

Dan Auerbach of the Black Keys performs with the Preservation Hall Jazz Band at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake
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Patrick Carney of the Black Keys performs with the Preservation Hall Jazz Band at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake

Patrick Carney of the Black Keys performs with the Preservation Hall Jazz Band at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake

Patrick Carney of the Black Keys performs with the Preservation Hall Jazz Band at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake
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Dan Auerbach (R) of the Black Keys performs with the Preservation Hall Jazz Band at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake

Dan Auerbach (R) of the Black Keys performs with the Preservation Hall Jazz Band at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake

Dan Auerbach (R) of the Black Keys performs with the Preservation Hall Jazz Band at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake
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Dan Auerbach (R) of the Black Keys performs with the Preservation Hall Jazz Band at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake

Dan Auerbach (R) of the Black Keys performs with the Preservation Hall Jazz Band at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake

Dan Auerbach (R) of the Black Keys performs with the Preservation Hall Jazz Band at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake
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Nate Ruess (C) and Fun accept the Grammy award for song of the year for "We Are Young" at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake

Nate Ruess (C) and Fun accept the Grammy award for song of the year for "We Are Young" at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake

Nate Ruess (C) and Fun accept the Grammy award for song of the year for "We Are Young" at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake
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Nate Ruess, lead singer of Fun, performs at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake

Nate Ruess, lead singer of Fun, performs at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake

Nate Ruess, lead singer of Fun, performs at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake
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Fun performs at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake

Fun performs at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake

Fun performs at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake
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Wouter "Wally" De Backer (L), also known professionally by his stage name Gotye, and Kimbra accept their award for Best Pop Duo/Group Performance for their song "Somebody That I Used to Know" at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake

Wouter "Wally" De Backer (L), also known professionally by his stage name Gotye, and Kimbra accept their award for Best Pop Duo/Group Performance for their song "Somebody That I Used to Know" at the 55th annual Grammy Awards in Los Angeles,...more

Wouter "Wally" De Backer (L), also known professionally by his stage name Gotye, and Kimbra accept their award for Best Pop Duo/Group Performance for their song "Somebody That I Used to Know" at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake
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Taylor Swift performs at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake

Taylor Swift performs at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake

Taylor Swift performs at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake
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Adele holds the Grammy for Best Pop Solo Performance for her song "Set Fire To The Rain " at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake

Adele holds the Grammy for Best Pop Solo Performance for her song "Set Fire To The Rain " at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake

Adele holds the Grammy for Best Pop Solo Performance for her song "Set Fire To The Rain " at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake
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Gotye poses with his Grammy awards for Best Pop Duo/Group Performance and Best Alternative Music Album backstage at the 55th annual Grammy Awards in Los Angeles, California February 10, 2013. REUTERS/Jonathan Alcorn

Gotye poses with his Grammy awards for Best Pop Duo/Group Performance and Best Alternative Music Album backstage at the 55th annual Grammy Awards in Los Angeles, California February 10, 2013. REUTERS/Jonathan Alcorn

Gotye poses with his Grammy awards for Best Pop Duo/Group Performance and Best Alternative Music Album backstage at the 55th annual Grammy Awards in Los Angeles, California February 10, 2013. REUTERS/Jonathan Alcorn
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Singer Bonnie Raitt accepts the Grammy award for Best Americana Album for "Slipstream" at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake

Singer Bonnie Raitt accepts the Grammy award for Best Americana Album for "Slipstream" at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake

Singer Bonnie Raitt accepts the Grammy award for Best Americana Album for "Slipstream" at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake
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Skillrex poses with his Grammy awards for Best Dance Recording, Best Dance/Electronica Album and Best Remixed Recording, Non-Classical, backstage at the 55th annual Grammy Awards in Los Angeles, California February 10, 2013. REUTERS/Jonathan Alcorn

Skillrex poses with his Grammy awards for Best Dance Recording, Best Dance/Electronica Album and Best Remixed Recording, Non-Classical, backstage at the 55th annual Grammy Awards in Los Angeles, California February 10, 2013. REUTERS/Jonathan Alcorn

Skillrex poses with his Grammy awards for Best Dance Recording, Best Dance/Electronica Album and Best Remixed Recording, Non-Classical, backstage at the 55th annual Grammy Awards in Los Angeles, California February 10, 2013. REUTERS/Jonathan Alcorn
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Singer Taylor Swift reacts as she accepts the Grammy award for Best Song Written For Visual Media for "Safe & Sound" with John Paul White (L) and T Bone Burnett (2nd from L) at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake

Singer Taylor Swift reacts as she accepts the Grammy award for Best Song Written For Visual Media for "Safe & Sound" with John Paul White (L) and T Bone Burnett (2nd from L) at the 55th annual Grammy Awards in Los Angeles, California, February 10,...more

Singer Taylor Swift reacts as she accepts the Grammy award for Best Song Written For Visual Media for "Safe & Sound" with John Paul White (L) and T Bone Burnett (2nd from L) at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake
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Electronic musician Skrillex arrives at the 55th annual Grammy Awards in Los Angeles, California February 10, 2013. REUTERS/Mario Anzuoni

Electronic musician Skrillex arrives at the 55th annual Grammy Awards in Los Angeles, California February 10, 2013. REUTERS/Mario Anzuoni

Electronic musician Skrillex arrives at the 55th annual Grammy Awards in Los Angeles, California February 10, 2013. REUTERS/Mario Anzuoni
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English folk rock band Mumford & Sons arrives at the 55th annual Grammy Awards in Los Angeles, California February 10, 2013. REUTERS/Mario Anzuoni

English folk rock band Mumford & Sons arrives at the 55th annual Grammy Awards in Los Angeles, California February 10, 2013. REUTERS/Mario Anzuoni

English folk rock band Mumford & Sons arrives at the 55th annual Grammy Awards in Los Angeles, California February 10, 2013. REUTERS/Mario Anzuoni
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Esperanza Spalding accepts the Grammy award for Best Jazz Vocal album for "Radio Music Society" at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake

Esperanza Spalding accepts the Grammy award for Best Jazz Vocal album for "Radio Music Society" at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake

Esperanza Spalding accepts the Grammy award for Best Jazz Vocal album for "Radio Music Society" at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake
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Quetzal poses with the Grammy award for Best Latin Rock, Urban or Alternative Album for "Imaginaries" backstage at the 55th annual Grammy Awards in Los Angeles, California February 10, 2013. REUTERS/Jonathan Alcorn

Quetzal poses with the Grammy award for Best Latin Rock, Urban or Alternative Album for "Imaginaries" backstage at the 55th annual Grammy Awards in Los Angeles, California February 10, 2013. REUTERS/Jonathan Alcorn

Quetzal poses with the Grammy award for Best Latin Rock, Urban or Alternative Album for "Imaginaries" backstage at the 55th annual Grammy Awards in Los Angeles, California February 10, 2013. REUTERS/Jonathan Alcorn
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Juanes accepts the award for best latin pop album for "MTV Unplugged Deluxe Edition" at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake

Juanes accepts the award for best latin pop album for "MTV Unplugged Deluxe Edition" at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake

Juanes accepts the award for best latin pop album for "MTV Unplugged Deluxe Edition" at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake
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Omar Akram poses with the Grammy award for Best New Age Album for "Echoes of Love" backstage at the 55th annual Grammy Awards in Los Angeles, California February 10, 2013. REUTERS/Jonathan Alcorn

Omar Akram poses with the Grammy award for Best New Age Album for "Echoes of Love" backstage at the 55th annual Grammy Awards in Los Angeles, California February 10, 2013. REUTERS/Jonathan Alcorn

Omar Akram poses with the Grammy award for Best New Age Album for "Echoes of Love" backstage at the 55th annual Grammy Awards in Los Angeles, California February 10, 2013. REUTERS/Jonathan Alcorn
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Marlow Rosado poses with the Grammy award for Best Tropical Latin Album for "Retro" backstage at the 55th annual Grammy Awards in Los Angeles, California February 10, 2013. REUTERS/Jonathan Alcorn

Marlow Rosado poses with the Grammy award for Best Tropical Latin Album for "Retro" backstage at the 55th annual Grammy Awards in Los Angeles, California February 10, 2013. REUTERS/Jonathan Alcorn

Marlow Rosado poses with the Grammy award for Best Tropical Latin Album for "Retro" backstage at the 55th annual Grammy Awards in Los Angeles, California February 10, 2013. REUTERS/Jonathan Alcorn
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Brian Wilson of The Beach Boys accepts the Grammy for best historical album for "The Smile Sessions" at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake

Brian Wilson of The Beach Boys accepts the Grammy for best historical album for "The Smile Sessions" at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake

Brian Wilson of The Beach Boys accepts the Grammy for best historical album for "The Smile Sessions" at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake
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Israel Houghton (L) and Micah Massey pose with the Grammy award for Best Contemporary Christian Music Song for "Your Presence Is Heaven" backstage at the 55th annual Grammy Awards in Los Angeles, California February 10, 2013. REUTERS/Jonathan Alcorn

Israel Houghton (L) and Micah Massey pose with the Grammy award for Best Contemporary Christian Music Song for "Your Presence Is Heaven" backstage at the 55th annual Grammy Awards in Los Angeles, California February 10, 2013. REUTERS/Jonathan Alcorn

Israel Houghton (L) and Micah Massey pose with the Grammy award for Best Contemporary Christian Music Song for "Your Presence Is Heaven" backstage at the 55th annual Grammy Awards in Los Angeles, California February 10, 2013. REUTERS/Jonathan Alcorn
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Art Director Fritz Klaetke poses with his Grammy award for Best Boxed Or Special Limited Edition Package for "Woody At 100: The Woody Guthrie Centennial Collection," backstage at the 55th annual Grammy Awards in Los Angeles, California February 10, 2013. REUTERS/Jonathan Alcorn

Art Director Fritz Klaetke poses with his Grammy award for Best Boxed Or Special Limited Edition Package for "Woody At 100: The Woody Guthrie Centennial Collection," backstage at the 55th annual Grammy Awards in Los Angeles, California February 10,...more

Art Director Fritz Klaetke poses with his Grammy award for Best Boxed Or Special Limited Edition Package for "Woody At 100: The Woody Guthrie Centennial Collection," backstage at the 55th annual Grammy Awards in Los Angeles, California February 10, 2013. REUTERS/Jonathan Alcorn
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Brian Wilson of The Beach Boys poses with the Grammy for best historical album for "The Smile Sessions" backstage at the 55th annual Grammy Awards in Los Angeles, California February 10, 2013. REUTERS/Jonathan Alcorn

Brian Wilson of The Beach Boys poses with the Grammy for best historical album for "The Smile Sessions" backstage at the 55th annual Grammy Awards in Los Angeles, California February 10, 2013. REUTERS/Jonathan Alcorn

Brian Wilson of The Beach Boys poses with the Grammy for best historical album for "The Smile Sessions" backstage at the 55th annual Grammy Awards in Los Angeles, California February 10, 2013. REUTERS/Jonathan Alcorn
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Lecrae poses with his Grammy award for Best Gospel Album for "Gravity" backstage at the 55th annual Grammy Awards in Los Angeles, California February 10, 2013. REUTERS/Jonathan Alcorn

Lecrae poses with his Grammy award for Best Gospel Album for "Gravity" backstage at the 55th annual Grammy Awards in Los Angeles, California February 10, 2013. REUTERS/Jonathan Alcorn

Lecrae poses with his Grammy award for Best Gospel Album for "Gravity" backstage at the 55th annual Grammy Awards in Los Angeles, California February 10, 2013. REUTERS/Jonathan Alcorn
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Dr. John accepts the Grammy award for Best Blues Album for "Locked Down" at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake

Dr. John accepts the Grammy award for Best Blues Album for "Locked Down" at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake

Dr. John accepts the Grammy award for Best Blues Album for "Locked Down" at the 55th annual Grammy Awards in Los Angeles, California, February 10, 2013. REUTERS/Mike Blake
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Erica Campbell and Warryn Campbell pose with their Grammy award for Best Gospel Song for "Go Get It" backstage at the 55th annual Grammy Awards in Los Angeles, California February 10, 2013. REUTERS/Jonathan Alcorn

Erica Campbell and Warryn Campbell pose with their Grammy award for Best Gospel Song for "Go Get It" backstage at the 55th annual Grammy Awards in Los Angeles, California February 10, 2013. REUTERS/Jonathan Alcorn

Erica Campbell and Warryn Campbell pose with their Grammy award for Best Gospel Song for "Go Get It" backstage at the 55th annual Grammy Awards in Los Angeles, California February 10, 2013. REUTERS/Jonathan Alcorn
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