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Madison Avenue as we know it, is over. Traditional ad agencies and media outlets are being challenged by cord cutters and boutique social media firms hired by some of the world’s top brands and marketers. ADventures offers a glimpse into the new ecosystem of media and advertising and how trendy agencies, guerrilla marketing tactics and technology are creating new avenues.

Global businesses dig out from latest cyber attack


FRANKFURT/MOSCOW/KIEV A cyber attack wreaked havoc around the globe on Wednesday, crippling thousands of computers, disrupting operations at ports from Mumbai to Los Angeles and halting production at a chocolate factory in Australia. | Video

More ADventures Headlines

Ad group WPP says still working to resolve Petya attack

LONDON WPP, the world's biggest advertising agency, said it was still working with its IT partners to restore services hit by the Petya ransomware attack that went around the world on Tuesday.

Chocolate factory becomes Australia's first victim of latest cyber attack

SYDNEY A Cadbury chocolate factory has become the first Australian business to be hit by a global cyber attack, a trade union official said, underscoring the rapid spread of the latest ransomware extortion campaign.

Medical ad firm PatientPoint raises $140 million for digital growth

PatientPoint said on Tuesday it had raised $140 million in a financing round, the latest healthcare technology company to attract investment as the pace of U.S. healthcare spending rises faster than inflation.


Factbox: Companies hit by global ransomware attack on June 27

A global ransomware attack on Tuesday hit computers at Russia's biggest oil company, Ukraine's international airport, global shipping firm A.P. Moller-Maersk and the world's biggest advertising agency WPP .


BlackBerry seeks sales force to match software focus

TORONTO Software maker BlackBerry Ltd's long-running recovery effort has been slowed by a dearth of salespeople to promote its revamped and more complex products, with CEO John Chen pledging to hire more sales specialists to help achieve its growth target.


TNT Express facing interference with some of its systems

PARIS The Netherlands-based shipping company TNT Express said on Tuesday it was experiencing interference with some of its systems, following a global ransomware attack.

British ad agency WPP affected by cyber attack: spokesman

LONDON Britain's WPP, the world's biggest advertising agency, said on Tuesday it had been hit by a cyber attack, one of many major corporations to face major disruption.


France's JCDecaux, America Movil create joint advertising venture in Mexico

France's JCDecaux will create a joint venture with Mexican telecommunications group America Movil, it said on Tuesday, as part of the outdoor advertising company's drive to expand in Latin America.


Minor league baseball players lose appeal over wages

A federal appeals court on Monday said professional minor league baseball is exempt from U.S. antitrust laws, and rejected an appeal by players who complained that their wages were kept artificially low.


Google to stop scanning Gmail for creating targeted ads

Alphabet Inc's Google said on Friday it would stop scanning Gmail content for creating personalized ads from later this year, bringing the widely-used email service in line with its enterprise offering, G Suite.


WPP, Publicis criticize size and scope of ad conference in Cannes

CANNES, France WPP and Publicis said on Friday the world's biggest annual advertising industry conference in Cannes had become costly, too scattered and should return to its roots of solely promoting agencies' creativity.

Persistent ad stereotypes block women's equality: top U.N. official

NEW YORK (Thomson Reuters Foundation) - Demeaning images in advertising of women doing domestic chores or scantily clad act as stubborn obstacles to gender equality, the head of U.N. Women said on Thursday, urging the global ad industry to turn into a weapon for good.


Exclusive: Amazon to charge $2.8 million for NFL ad packages - sources

NEW YORK Amazon.com Inc is looking to charge advertisers $2.8 million for packages that include 30-second spots during the Thursday night National Football League games it will stream live to its Prime customers this coming season, two people familiar with the matter told Reuters. | Video


Facebook to keep wraps on political ads data despite researchers' demands

SAN FRANCISCO Facebook said it would not disclose information about political campaign advertising or related data such as how many users click on ads and if advertising messages are consistent across demographics, despite arguments from political scientists who want the data for research.


Judge approves temporary stop to DraftKings, FanDuel merger

WASHINGTON A federal judge has approved a temporary halt of a merger between sport fantasy companies DraftKings and FanDuel.


Facebook gets Indonesia nod for local unit, country's investment chief says

JAKARTA Social networking giant Facebook Inc has received an in-principle approval to set up a domestic unit in Indonesia and the government is now processing the details, the country's investment chief said on Wednesday.

Vivendi's video-sharing website bets on new partnerships to gain viewers

PARIS Vivendi's video-sharing website Dailymotion said on Tuesday it signed new partnerships with major U.S. music and media providers to stimulate its viewership and better compete world giants Facebook and Alphabet's Google.


Exxon, BP support Republican elders' climate proposal

BOSTON Major oil companies like Exxon Mobil and BP Plc have thrown their support behind a carbon tax plan proposed by a group of elder Republican statesmen, according to an advertisement published in the Wall Street Journal on Tuesday.

Berlin seeks to make sexist ads a thing of the past

BERLIN Sexist advertising could disappear from the streets of Germany's capital after the parties in Berlin's ruling coalition agreed a ban on degrading or discriminatory advertising even on privately-owned advertising hoardings.


California moves forward on letting customers sue banks, inspired by Wells Fargo

WASHINGTON California took another step on Tuesday toward allowing state residents to sue financial institutions for fraud, rather than letting banks force customers to settle disputes in arbitration, as a bill inspired by last year's Wells Fargo scandal passed a key Assembly committee.