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Entrepreneur's Edge: Orbotix

Thursday, December 02, 2010 - 01:58

Reuters Small Business presents expansion pitches from upstarts across the country. Robotic gaming startup Orbotix has developed technology that lets people control a ball with their smartphone. Here's the pitch:

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My name is in Bernstein and on the co-founder and inventor and or buttocks and building robots and so's twelfth. I was working at a robotics company. Nearly 2010. That is just one night I was just playing with my phone texting and kind of realize that. He can tax and download is collapsing checking out the white paint control physical devices around you aside. All I can make this happen and make it easy for other people to do this as well we've created this platform. That you can really integrate ended any electronic device. Obviously as a lot of different physical devices that would control. By it we thought the ball would be a fun way. To demonstrate this technology and just a really cool entertainment platform it's not just a ball you can drive around. The application is based on what hopped out on your phone so if not could be became a -- they're playing on the table with your friend. Or it could be a cat out weird thing with -- cat role in the -- around the caps messing with the ball we're building a rover and leads. Just -- fund and those are starting my car and I'm opening my garage door. We make it very easy for companies integrate this technology to make their devices mobile device control we make money from both the physical sale of the balls. But we also make money on the application sales. Just like enjoyed another mobile platforms make money. Not just from the phone and on the apps we do the same mobile app developers can also. Build their own apps and they can make revenues from those apps and we can take small percentage of those as well. The ball retail that are under a hundred dollars the technology in the mobile device is progressing very fast for instance android only open up the glitches. Protocol to make this happen in January of 2010 so. Doing this type the demise wasn't possible a year ago. So the progression of these devices is making our technology possible.

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Entrepreneur's Edge: Orbotix

Thursday, December 02, 2010 - 01:58