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New Harry Potter attraction is magic

Monday, December 19, 2011 - 02:20

Dec.19 - Warner Bros unveils it's latest attraction - studio tours of the set of the Harry Potter movies. London's Mayor Boris Johnson officially opens The Making of Harry Potter in Leavesden. Reuters talks to Johnson and the boss of Warner Bros about continuing success of Harry Potter. Hayley Platt reports

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The Harry Potter films have made more money than any other movie franchise, amassing some $6.4 billion dollars at the box office. There are no more Potter stories to turn into cinema epics but Warners Brothers is now offering walking tours of the films' sets. Diagon Alley will take centre stage - it's where Harry first met his beloved owl Hedwig. London's mayor Boris Johnson, along with invited guests, got their first glimpse of what's tipped to be next year's hottest visitor attraction. SOUNDBITE: Boris Johnson, mayor of London, saying (English): "I see loads of people coming from around Europe and around the world. It's got great communications from the centre of London so as from my point of view as the major of London it's great for us because it's going to mean jobs for the tourist business, jobs in our hotel trade and it's a fine fine addition to our tourist offer." All eight of the Harry Potter movies were filmed at Leavesden studios in North London. The first - Harry Potter and the Philosopher's Stone - was shot 11 years ago. Sets from that movie and the 7 others are being bought together in one huge attraction. The public will also get an insight into how some of the special effects were created. Josh Berger is President of Warner Brothers UK. SOUNDBITE: Josh Berger, President and Managing Director Warner Bros. UK, saying (English): "There's no where in the world where Britain can be taught a lesson in the creative industries, in film making in particular. Some of the finest movies made today are made right here." By buying the Leavesden studios Warner Bros has also safe-guarded thousands of jobs. It's now the only Hollywood film studio to have a permanent base in the UK. SOUNDBITE: Josh Berger, President and Managing Director Warner Bros. UK, saying (English): "The fact that we're here with these studios is going to increase capacity quite substantially and we believe that that capacity is going to be used up, so more and more movies are going to be made in Britain and in and around London than ever before." The £100 million complex is still under construction but with a little Potter magic it's set to open to the public on the 31st March next year. Hayley Platt, Reuters.

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New Harry Potter attraction is magic

Monday, December 19, 2011 - 02:20