video transcript

In this contest, the competition is sizeable. It's Israel's 'Fat and Beautiful' pageant, and sponsor, Esterica Nagid says size shouldn't matter. SOUNDBITE: Esterica Nagid, modeling agent, saying (Hebrew): "There's no difference between skinny and fat. Nobody said only thin girls are beautiful. I am not encouraging fat but if it exists then this is the place for it." The winner was 22-year-old Vered Fisher at 110 kilograms, almost 250 pounds. And her weighty advice to fellow large ladies? SOUNDBITE: Vered Fisher, winner of the "Fat and Beautiful" Pageant, saying (Hebrew): "Stay this way because you are pretty as you are and you can succeed as you are." Tara Cleary, Reuters.