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Chinese face-kini's newest beach fad

Friday, August 24, 2012 - 01:09

Aug. 24 - Chinese face coverings all the rage at the beach. Julie Noce reports.

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In China, where pearly white skin is favored over tanned brown skin-- the latest in beachwear for women includes this device. Part ski-mask, part balaclava... the 'face-kini' is all the rage on Chinese beaches. And despite their sometimes strange appearance, women say it's worth it to keep their face pearly-white. (SOUNDBITE) (Mandarin) UNNAMED LOCAL RESIDENT SAYING: "This? This is to block the sun." REPORTER ASKING: "AREN'T PEOPLE COMING TO BEACH TO GET TANNED?" "My body is already tanned. It is ugly to look tanned." (SOUNDBITE) (Mandarin) 55-YEAR-OLD LOCAL RESIDENT MS. HAN SAYING: "It is ok if our body gets sun-tanned. But if women's faces get tanned too, we would look ugly in our clothes." But not all women go to such extremes to protect their skin. (SOUNDBITE) (Mandarin) 80-YEAR-OLD LOCAL RESIDENT CHEN FUXIU SAYING: "They look like ghosts and witches. Very ugly." Unlike sun worshipping westerners, for the Chinese, the beach is best enjoyed behind a mask.

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Chinese face-kini's newest beach fad

Friday, August 24, 2012 - 01:09