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ESPN's $5.6 billion MLB deal strikes out competition - Media Bite (2:03)
Cash-rich ESPN’s big-money rights deals with Major League Baseball and the National Football League have left other networks struggling to catch up. Reuters Media Editor Peter Lauria explains how the sports network is able to bid so much and why it’s pursuing this knockout strategy. (Aug. 30, 2012)
Thomson Reuters is the world's largest international multimedia news agency, providing investing news, world news, business news, technology news, headline news, small business news, news alerts, personal finance, stock market, and mutual funds information available on Reuters.com, video, mobile, and interactive television platforms. Thomson Reuters journalists are subject to an Editorial Handbook which requires fair presentation and disclosure of relevant interests.
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