Reuters - Video

EDITION: U.S. | U.K. | IN

Business

Monaco Media Forum: Timeout with Tumblr's Karp

Friday, November 16, 2012 - 02:37

Nov. 16 - Reuters chats with Tumblr founder and CEO David Karp at the Monaco Media Forum, where he tells us what he learnt from Facebook's IPO.

▲ Hide Transcript

View Transcript

It definitely did not I think one of the things that were excited to change a little bit. Tumblr. It's really giving advertisers the opportunity bit. Be creative tell stories do they're really really get out of -- people get it the advertising industry. Really tell stories that inspire people -- become customers. Where are you today many of them have been relegated to little blue links on the Internet I think it would be unfortunate. It's going we're still very beginnings of our I advertising effort -- the only just a few months ago watch these products but are seeing some. Only really terrific early traction but we're seeing some really really early results from those products. Yeah I think like everybody in the industry is watching very closely it was the first -- one that I read the whole way through. IPO would be a little ways off for Tumblr says they're still. Is it that the lessons are ones that I'm not. Really really digging into yet but I think it was very enlightening for -- entire industry and it's just being. IPO process that everybody followed so closely I think if we didn't have -- did. A lot of they're still young entrepreneurs. If people were spurred by going -- this the first time you -- how to process works. Its. So we launched our new photos that. About a month ago which is have. Our the first. Effort to play in this this growing ecosystem of creative apps so one of the things I'm most excited about today is that. There's this exploding community of developers. Who are giving attention. And not to use social tools not to do and utilities -- productivity apps but they're actually building a whole new. Products that help you make things you could make horse that on my phone today at twenty apps help we voted for the other five apps help you tweak it. You all sorts of things idiots. That's a really remarkable thing when you consider that Adobe Photoshop is pretty much all we had for the last decade so I am. Incredibly excited about body just it's something that we're really trying -- Tumblr. And photos that is sort of our efforts toe in the water. Putting specialized -- out there in this case is designed to let you share. Beautiful sets of photos played it out and use multiple photos to tell stories that it would I was really missing most of these apps -- decide what you. And it filtered share one of --

Press CTRL+C (Windows), CMD+C (Mac), or long-press the URL below on your mobile device to copy the code

Monaco Media Forum: Timeout with Tumblr's Karp

Friday, November 16, 2012 - 02:37

Top News »

Money Clip »

Will Apple Pay transform mobile payments? Will Apple Pay transform mobile payments?

Thu, Oct 16, 2014 - (2:45)

3 things to do before disaster strikes 3 things to do before disaster strikes

Wed, Sep 18, 2013 - (1:39)

Your must-do money list Your must-do money list

Wed, Sep 11, 2013 - (1:24)

The worst "best" financial advice The worst "best" financial advice

Wed, Sep 04, 2013 - (1:42)

Forget gold: The case for REITs Forget gold: The case for REITs

Fri, Apr 26, 2013 - (1:19)

3 rules for buying a house now 3 rules for buying a house now

Thu, Apr 18, 2013 - (1:39)

Moving Pictures »

Images of September Images of September

Wed, Oct 01, 2014 - (1:00)

Still missing – MH370 Still missing – MH370

Fri, Sep 05, 2014 - (2:05)

Burning Together Burning Together

Mon, Sep 01, 2014 - (2:23)

Mending dolls, teddies and hearts Mending dolls, teddies and hearts

Fri, Aug 22, 2014 - (3:12)

Images of August Images of August

Fri, Aug 29, 2014 - (1:00)

"Old timers" sail the Chesapeake Bay "Old timers" sail the Chesapeake Bay

Mon, Aug 11, 2014 - (2:27)

Burned memories Burned memories

Fri, Aug 08, 2014 - (3:02)

Images of July Images of July

Thu, Jul 31, 2014 - (1:20)

World Cup: passion on the pitch World Cup: passion on the pitch

Fri, Jul 11, 2014 - (1:00)

Reuters Investigates »

Re-homing victim: "I could have been dead" Re-homing victim: "I could have been dead"

Wed, Feb 19, 2014 - (8:24)

Cops and loggers in the Amazon rainforest Cops and loggers in the Amazon rainforest

Fri, Jan 10, 2014 - (4:01)

"Passed around like a dog" "Passed around like a dog"

Thu, Aug 29, 2013 - (6:32)

Adopted, then abandoned online Adopted, then abandoned online

Thu, Aug 29, 2013 - (13:21)

How the DEA keeps its secrets secret How the DEA keeps its secrets secret

Mon, Aug 05, 2013 - (1:36)

How education lost its role as the great equalizer - Reuters Investigates How education lost its role as the great...

Mon, Dec 17, 2012 - (7:52)

Jihad Jane: From abused child to American jihadist - Reuters Investigates Jihad Jane: From abused child to American...

Sat, Dec 08, 2012 - (10:01)

Jihad Jane: The order to kill - Reuters Investigates Jihad Jane: The order to kill - Reuters...

Sun, Dec 09, 2012 - (10:39)

Investing 201 »

Bond investors brace for the end of Fed stimulus Bond investors brace for the end of Fed...

Fri, Oct 10, 2014 - (4:03)

Arian Foster = BlackBerry? Arian Foster = BlackBerry?

Fri, Oct 25, 2013 - (3:16)

Don’t miss these red flags for IPOs Don’t miss these red flags for IPOs

Thu, Oct 10, 2013 - (2:34)

Copycat currency trading Copycat currency trading

Wed, Oct 02, 2013 - (2:28)

When to dump a winner When to dump a winner

Tue, Sep 24, 2013 - (1:55)

Where gold might again attract Jim Rogers Where gold might again attract Jim Rogers

Thu, Sep 19, 2013 - (2:05)

Why savings interest rates won't budge Why savings interest rates won't budge

Fri, Sep 13, 2013 - (2:09)

Buy local? ETFs try the trend Buy local? ETFs try the trend

Thu, Sep 05, 2013 - (2:42)