video transcript

It's just another day for this Chinese model... but the person showcasing these garmenents is not your usual fashion icon. Not even close. Meet 72 year old Liu Qianping, farmer turned fashionista. Kind of. His granddaughter runs an online clothing business and, as the story goes, he offered to pose for her one day when the girl she had hired never showed up. With his slight frame and boyish good looks, the camera loves him. So do his fans online where he's known as MaDiGaga, or funny elderly. Liu's granddaughter says he even gives his opinion from time to time. (SOUNDBITE) (Mandarin) OWNER OF 'YUE KOU' ON-LINE SHOP AND GRANDDAUGHTER, LU TING, SAYING: "He will tell us which items should be stronger and what should be improved. He really likes bright, contrasting colours while I prefer more tone-on-tone combinations. So he gives lots of advice when we try different combinations, so we have some very different styles." Liu's living proof, it's never too late to start honing your passion for fashion.