video transcript

Finally, Israel's Hebrew speakers can also enjoy the sexy magazine … for the articles, of course, which they can now read from right to left. And the lucky woman who graces the first edition cover is model Natalie Dadon. She says because many live by strict religious rules in Israel, not everyone has reacted positively to her decision. SOUNDBITE: Natalie Dadon, Playboy Israel's first cover model, saying (English): "There are people telling me, 'Why are you doing that!' and they are like open their eyes like I am doing something very wrong. There are people that are very proud of me. It's an amazing magazine as I see it." And also joining the girlie magazine family the first Israeli Playmate of the Month, dancer Marine Terametz. SOUNDBITE: Marine Terametz, Playboy Israel's first 'Playmate of the Month', saying (English): "It's very exciting to be part of the family of Playboy, after I met the people I really felt like they were a family." 2013 marks Playboy's 60th year in circulation.