April 29 - Dattaray Phuge has taken his dual obsessions for gold and fame to an extreme level by getting one of the world's most expensive shirts made for himself. Elly Park reports.
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A wealthy Indian man's obsession for gold and fame resulted in this shirt, made out of solid 22 karat gold.
Priced at a staggering $250,000 U.S. dollars, the shirt took 15 goldsmiths two weeks to make, each putting in 16 hours a day.
Its proud new owner is 32-year-old money lender Datta Phuge.
SOUNDBITE: OWNER OF THE GOLD SHIRT, DATTATRAY PHUGE, SAYING (Hindi)
"I had the desire to do something that would spread my name across India. So the owner of this store, Tejpal Ranka gave me this idea to make a gold shirt."
In order to make Phuge a shirt worthy of the history books designer Tejpal Ranka had to go back in time to find instructions on putting together a metal garment.
SOUNDBITE: DESIGNER OF THE GOLD SHIRT, TEJPAL RANKA, SAYING (English)
"We got the concept of the shirt from the armours of kings, which they used to wear when they used to go to fight."
The garment comes with six Swarovski crystal buttons, an intricate belt also made out of gold, and weighs about 3.3 kilograms, or more than seven pounds.
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