Reuters - Video

EDITION: U.S. | U.K. | IN

Barack Obama

Big name, big budget films no longer box office gold

Wednesday, Jul 24, 2013 - 02:20

July 23 - Hollywood studios are discovering that big budget and big name films are no longer a guarantee to pull in big box office money. John Russell reports.

▲ Hide Transcript

View Transcript

It hasn't been a summer to remember for A-listers Will Smith and Johnny Depp, normally bankable box office stars, whose summer fare has landed with a thud in theaters. Smith's sci-fi adventure "After Earth" had less than worldly returns while Depp's western "The Lone Ranger" barely produced a gallop. That recent trend turned alarming this past weekend as the sci-fi action comedy "R.I.P.D." had a dismal North American debut, continuing a Hollywood streak of weekly box office bombs for films that cost more than 100 million dollars (USD) to make. Paul Dergarabedian, president of Hollywood.com's box office division explains; SOUNDBITE Paul Dergarabedian, president of Hollywood.com's box office division, saying (English): "Well, the summer movie season of 2013 has literally been littered with big budget high profile flops. This has been very problematic for for Hollywood, because, despite the fact that the summer box office has been up 10 percent over the last year, the big story, the headline, has been all about the hyped-up, bigger than life, huge budget, high profile flops. That is never a good thing." Hollywood marketing executives also blame movies that are too much alike...pointing out that the plot for "White House Down" - the taking of the White House by terrorists - is much the same as "Olympus Has Fallen." "After Earth" is also similar to the plot of the April release "Oblivion," Tom Cruise's sci-fi flick and the cartoonish villain creatures in "R.I.P.D." are reminiscent of those in "Men in Black" sequel "MIB3" last year. SOUNDBITE Paul Dergarabedian, president of Hollywood.com's box office division, saying (English): "There are too many movies that seem too similar, audiences see the advertisement for "White House Down" and feel like they have seen that earlier in "Olympus Has Fallen," said Dergarabedian. "That is a problem. "R.I.P.D" looks like "Men in Black," that is a problem. There are too many films of a single genre, that is a problem. Audiences, with there hard earned money, they are a little more discerning about where they are going to spend and they don't want to spend it on the same movie." One silver lining among the dark clouds of box office bombs is the fertile foreign market that could help the studios mitigate their losses.

Big name, big budget films no longer box office gold

Wednesday, Jul 24, 2013 - 02:20

Top News »

Investing 201 »

Arian Foster = BlackBerry? Arian Foster = BlackBerry?

Fri, Oct 25, 2013 - (3:16)

Don’t miss these red flags for IPOs Don’t miss these red flags for IPOs

Thu, Oct 10, 2013 - (2:34)

Copycat currency trading Copycat currency trading

Wed, Oct 02, 2013 - (2:28)

When to dump a winner When to dump a winner

Tue, Sep 24, 2013 - (1:55)

Where gold might again attract Jim Rogers Where gold might again attract Jim Rogers

Thu, Sep 19, 2013 - (2:05)

Why savings interest rates won't budge Why savings interest rates won't budge

Fri, Sep 13, 2013 - (2:09)

Buy local? ETFs try the trend Buy local? ETFs try the trend

Thu, Sep 05, 2013 - (2:42)

The better bond funds The better bond funds

Wed, Aug 07, 2013 - (2:40)

Best bargain in 40 years? European stocks Best bargain in 40 years? European stocks

Thu, Aug 01, 2013 - (2:24)

Invest like an activist Invest like an activist

Fri, Jul 26, 2013 - (2:49)

Money Clip »

3 things to do before disaster strikes 3 things to do before disaster strikes

Wed, Sep 18, 2013 - (1:39)

Your must-do money list Your must-do money list

Wed, Sep 11, 2013 - (1:24)

The worst "best" financial advice The worst "best" financial advice

Wed, Sep 04, 2013 - (1:42)

Forget gold: The case for REITs Forget gold: The case for REITs

Fri, Apr 26, 2013 - (1:19)

3 rules for buying a house now 3 rules for buying a house now

Thu, Apr 18, 2013 - (1:39)

“Stalking” your dream home - Money Clip “Stalking” your dream home - Money Clip

Wed, Mar 27, 2013 - (2:50)

3 hidden tax deductions - Money Clip 3 hidden tax deductions - Money Clip

Thu, Mar 21, 2013 - (1:33)

Reuters Investigates »

Re-homing victim: "I could have been dead" Re-homing victim: "I could have been dead"

Wed, Feb 19, 2014 - (8:24)

Cops and loggers in the Amazon rainforest Cops and loggers in the Amazon rainforest

Fri, Jan 10, 2014 - (4:01)

"Passed around like a dog" "Passed around like a dog"

Thu, Aug 29, 2013 - (6:32)

Adopted, then abandoned online Adopted, then abandoned online

Thu, Aug 29, 2013 - (13:21)

How the DEA keeps its secrets secret How the DEA keeps its secrets secret

Mon, Aug 05, 2013 - (1:36)

How education lost its role as the great equalizer - Reuters Investigates How education lost its role as the great...

Mon, Dec 17, 2012 - (7:52)

Jihad Jane: From abused child to American jihadist - Reuters Investigates Jihad Jane: From abused child to American...

Sat, Dec 08, 2012 - (10:01)

Jihad Jane: The order to kill - Reuters Investigates Jihad Jane: The order to kill - Reuters...

Sun, Dec 09, 2012 - (10:39)

Moving Pictures »

Still missing – MH370 Still missing – MH370

Fri, Sep 05, 2014 - (2:05)

Images of August Images of August

Fri, Aug 29, 2014 - (1:00)

Burning Together Burning Together

Mon, Sep 01, 2014 - (2:23)

Mending dolls, teddies and hearts Mending dolls, teddies and hearts

Fri, Aug 22, 2014 - (3:12)

"Old timers" sail the Chesapeake Bay "Old timers" sail the Chesapeake Bay

Mon, Aug 11, 2014 - (2:27)

Burned memories Burned memories

Fri, Aug 08, 2014 - (3:02)

Images of July Images of July

Thu, Jul 31, 2014 - (1:20)

World Cup: passion on the pitch World Cup: passion on the pitch

Fri, Jul 11, 2014 - (1:00)

A refugee in America gives back A refugee in America gives back

Wed, Jul 02, 2014 - (3:25)

A long search for refuge A long search for refuge

Fri, Jun 20, 2014 - (3:04)