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Rainbow bagel craze brings brighter day in Brooklyn

Thursday, March 03, 2016 - 00:42

The Bagel Store in Brooklyn has rolled into a new craze that has customers lining up outside the door - the rainbow bagel. Jillian Kitchener reports.

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There's a new craze in New York City, and it comes in a variety of colors. SOT: "Bagels are cool. But rainbow bagels, that's something else." They've become so popular, that the Bagel Store in Brooklyn had to temporarily close it's doors to replenish its stock. SOT: OWNER SCOT ROSSILLO, SAYING: "It's always brighter the better." Bagel artist Scot Rossillo hand-rolls this kaleidoscope... and says he understands why the customers keep coming back: (SOUNDBITE)(English) OWNER SCOT ROSSILLO, SAYING: "Everyone's into magic, and everyone wants to be happy. This raises your endorphin levels 90 billion plus." The shop owner says the flavors change from time to time, and include cotton candy and vanilla. SOT: "It's truly like eating sunshine in your mouth." Sunshine in the form of a beautiful bun.

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Rainbow bagel craze brings brighter day in Brooklyn

Thursday, March 03, 2016 - 00:42