A week after pulling the Seth Rogen-James Franco comedy ''The Interview,'' Sony Pictures releases the film online, and in small theater venues. Justin Mitchell reports.
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"The Interview" is hitting theaters -- whether North Korea likes it or not.
In an unusual alliance between small, art-house theaters and low-key college town cinemas, the Seth Rogen-James Franco film will be released after all.
This coming a week after Sony pulled the film -- which portrays the assassination of North Korean leader Kim Jong-Un -- from wide release after a much-publicized cyber-attack, widely blamed on the reclusive Communist dictatorship and a skittish response from several major theater chains.
But on Tuesday, Sony announced it would allow select independent theaters -- like Cinema Village in Manhattan -- to show the film on Christmas Day, its originally-planned release date.
Lee Peterson is the cinema's manager...
(SOUNDBITE) (English) LEE PETERSON, MANAGER OF CINEMA VILLAGE, SAYING:
"Obviously we would like to make money off of the movie as we would with any movie, but it's important to take a stand about freedom, freedom of speech, freedom to see movies. I think it's mainly what it's about."
Texas-based cinema chain the Alamo Drafthouse also helped lead the push to get "The Interview" released --reaching out to Sony earlier this week.
(SOUNDBITE) (English) CHRISTIAN PARKES, CHIEF BRANDING OFFICER FOR ALAMO DRAFTHOUSE, SAYING:
"We put out an open letter on Monday morning, and along with that open letter a petition that called upon other theaters and other programmers to support this film, to support Sony. And when Sony realized there was a viable network of distribution for this film, they reached out to us on Monday night. They asked us if we were really serious about taking this film on board. Obviously we said yes. Tuesday they opened it up to other independent theaters. And by the end of business on Tuesday they had over 300 theaters that wanted to screen this film."
In another surprise, Sony also made the film widely available online Wednesday, through GooglePlay, Youtube, and other online streaming services.
That means "The Interview" will be available to most everyone with an interest in seeing it.
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