June 25, 2014 / 11:36 AM / in 3 years

Publicis CEO says Omnicom merger flop to cost 40-50 mln euros

PARIS, June 25 (Reuters) - Publicis CEO Maurice Levy said on Wednesday that the failure of an advertising industry merger with U.S. group Omnicom would cost his company 40-50 million euros.

“There will in effect by a financial cost and it’s between 40 and 50 million euros,” Levy, speaking to BFM Business TV, said of the decision announced in May to abandon a 35-billion -dollar alliance between Publicis and Omnicom, respectively the world’s third- and second-largest advertising groups. (Reporting by Gwenaelle Barzic; Editing by Brian Love and Mark John)

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