October 8, 2018 / 9:21 AM / 11 days ago

Illycaffee signs deal with JAB's unit to produce illy-branded coffee pods

MILAN, Oct 8 (Reuters) - Italian coffee maker illycaffee has agreed a partnership with Jacobs Douwe Egberts, a unit of Luxembourg-based conglomerate JAB Holding, to produce illy-branded coffee pods.

The agreement comes as competition intensifies to capture a growing market for drinkers looking for quality espresso.

“illycaffe has struck a licensing deal with JAB’s JDE under which JDE will sell aluminium capsules containing coffee produced by illycaffe,” illycaffee CEO Massimiliano Pogliani said an event in Milan on Monday.

Reporting by Francesca Landini, writing by Agnieszka Flak

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