August 30, 2017 / 12:09 AM / 23 days ago

Philips wins trademark fight over 'simplicity' ad campaign

A federal judge on Tuesday ruled that a slogan that proved a marketing failure for electronics giant Philips did not infringe on a trademark owned by the lighting control company Hunt Dimming.

U.S. District Judge Stanley Chesler in Newark, New Jersey said Philips’ “sense and simplicity” tagline would not cause consumers to confuse its products with lighting controls sold by Fort Collins, Colorado-based Hunt under its Simplicity brand.

To read the full story on Westlaw Practitioner Insights, click here: bit.ly/2xwntPm

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