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InfoSpace to sell online directory business to Idearc

BANGALORE (Reuters) - InfoSpace Inc INSP.O said it agreed to sell its online directory business, including, to Yellow-pages directories publisher Idearc Inc IAR.N for $225 million in cash.

Shares of InfoSpace were up almost 29 percent at $17.04 in late afternoon trade on the Nasdaq. They had lost about a half of their value since touching a year-high of $27.76 in April before Monday’s gains.

The sale comes amidst takeover talk that InfoSpace, which has been restructuring its business since late last year, could be bought by a privately held Spanish mobile-phone content provider. Analysts also expect the company could sell its Mobile business to privately held Motricity.

InfoSpace Chief Executive Jim Voelker refused to comment on the speculation.

After the close of the online directory business sale, expected by the end of 2007, InfoSpace expects to return the net proceeds to shareholders as a special dividend.

Earlier this year, the company had committed to pay a special cash dividend of about $200 million in total to its shareholders.

“What we did here was pick an asset that really the market was not valuing at all and turned it into real cash,” Bellevue, Washington-based InfoSpace’s CEO Voelker said by phone.

The sale is expected to increase InfoSpace cash balance above $400 million. The online directory business helps Internet users find U.S. merchants and individuals in North America through its branded Web sites, such as and

The 47 employees in the directory business are going to be offered jobs in Idearc, Voelker said.

The company is hoping to provide a new outlook in October during its earnings meeting, Voelker added.

The online directory business contributed about $17 million to the company’s first-half 2007 revenue of about $157 million.


“We continue to believe InfoSpace will sell its Mobile assets, with Motricity as a likely buyer, in a deal that makes sense for both parties,” Wedbush Morgan analyst Scott Sutherland said in a note. Sutherland raised his price target to $22 from $19 on the stock and reiterated his “buy” rating.

Needham & Co analyst Mark May said in a research note on Friday that a sale of the Mobile division would streamline InfoSpace’s business, improve profitability, and bring in cash that could be used to strengthen the company’s Online division and to buy back stock.

CEO Voelker said, “The mobile business is still slightly in its early stage. We expect it to be profitable in the last part of the year.”

The Mobile unit provides mobile-media products and content like ringtones to mobile operators, as well as portal and infrastructure services.


The company said it will continue to focus on its search business after the sale of its online directory business.

“Our search business is the best business model we have, its a great cash generator. We are going to continue to focus on growing our search business,” Voelker said.

InfoSpace aggregates results from search engines such as Google Inc GOOG.O and Yahoo Inc YHOO.O and competes with these companies on some search services, mostly for the U.S. market. It also provides services for mobile-phone Web users.

Idearc said in a statement the online directory business acquisition will be financed with a mix of cash and borrowings under Idearc’s existing revolving credit facility.

The acquisition is expected to add to its cash flow in the first year and significantly increase the scale of the company’s online directory platform,, Idearc added.

Additional reporting by Sreerupa Mitra, Jennifer Robin Raj