NEW YORK, Dec 15 (Reuters) - Reuters said on Monday it would incorporate government and political news from Politico into its newswire in a revenue-sharing deal to offer the combined coverage to newspapers and broadcasters.
The deal, struck in the run-up to U.S. President-elect Barack Obama taking office, will bring together about 120 journalists in Washington, D.C. covering politics and business. Reuters is a division of global information company Thomson Reuters Corp (TRI.TO) TRIL.L, and Politico is a unit of Capital News Co. LLC.
The agreement will offer the two organization’s combined coverage to 60 newspapers and 40 broadcasters currently part of an advertising network run by Politico. Other media companies would be able to join.
In exchange for access to the news, the broadcasters and newspapers would allow Politico to sell online advertising on their sites under a revenue-sharing agreement.
Current members of the Politico advertising network include The Atlanta Journal-Constitution, The Arizona Republic, The Philadelphia Inquirer, The Denver Post, and the Cleveland Plain Dealer.
Reuters competes with Bloomberg LLP, News Corp’s Dow Jones NWSa.N, the Associated Press and other news organizations. (Reporters and editors involved in writing and editing this report may own Thomson Reuters securities and are bound by the Reuters Code of Conduct, which restricts dealing in securities in companies on which a journalist is reporting) (Reporting by Paul Thomasch, Editing by Toni Reinhold)