CHICAGO (Reuters) - Kraft Foods Inc is planning to split into two companies, one focussed on North American groceries and one on global snacks.
Below are key facts about the two businesses.
— Revenue: $32 billion (19.6 billion pounds)
— Brands include Oreo and Lu cookies, Cadbury and Milka chocolates, Trident chewing gum, Jacobs coffee and Tang drink mix.
— Focus: Growth in developing markets; global product platform; shift mix to more profitable products; invest in sales, distribution, manufacturing infrastructure.
— Revenue: $16 billion
— Brands including Kraft Macaroni & Cheese, Oscar Mayer lunch meat, Jell-0, Philadelphia cream cheese, Maxwell House coffee.
— Focus: Capital efficiency, dividend payout; reduce costs, enhance margins; Grow with product categories.
Reporting by Brad Dorfman. Editing by Robert MacMillan