Sky says British customers can sign up for mobile from Oct. 31

A camera operator of TV media service provider Sportcast is pictured during the broadcast of German Bundesliga first division soccer match between Borussia Dortmund and Bayern Munich of pay-TV SKY at the Signal Iduna Park in Dortmund, Germany, March 5, 2016. REUTERS/Wolfgang Rattay - RTS9SNU

LONDON (Reuters) - Pay-TV company Sky Plc said on Thursday that customers would be able to register for its new mobile phone service in Britain, its biggest market, from the end of the month.

Sky’s mobile phone service, which will use Telefonica’s British O2 network, is the last piece of the jigsaw needed to complete the “quad play” package of pay-TV, broadband, fixed line and mobile already offered by rivals BT, Virgin Media and TalkTalk.

Reporting by Paul Sandle; editing by Kate Holton