February 17, 2011 / 7:03 PM / 9 years ago

Finnish startup merges social networks, core games

BARCELONA (Reuters) - Finnish startup Supercell aims to build success on combining social games with elements from traditional console games.

“Such a combination is not on the market yet,” Ilkka Paananen, chief executive of Supercell, told Reuters. “Supercell was founded with the belief that the web browser will be the place where core games and social networks can merge.”

Supercell’s first game, Gunshine.net, a free online role playing game, opened for limited testing this week.

Paananen, a long-time director at mobile gaming firm Digital Chocolate, said London Venture Partners, Initial Capital LLP, Cerval Investments and Lifeline Ventures had invested into the firm.

In addition to Digital Chocolate, its founders are from Sulake, known for its online social network Habbo Hotel, and Remedy, creator of action game Alan Wake.

Reporting by Tarmo Virki; Editing by David Holmes

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