PHILADELPHIA/NEW YORK (Reuters) - Diversified insurer Liberty Mutual Group said on Wednesday it would buy Safeco Corp (SAF.N) for $6.2 billion in a deal that would make Liberty Mutual the fifth-largest U.S. property and casualty insurer.
Each share of Safeco will be exchanged for $68.25 cash, nearly a 51 percent premium to Safeco’s closing stock price of $45.23 on Tuesday. Safeco shares jumped 45.7 percent, or $20.69, to $65.92 in afternoon trading on the New York Stock Exchange.
Liberty Mutual sells a range of insurance products, including automobile, homeowners, general liability, surety, workers compensation, assumed reinsurance and fire.
Safeco, which provides insurance for individuals and for small- and mid-sized businesses, would become part of Liberty Mutual’s agency markets business unit. Combined, the organization would have about 15,000 independent agencies.
“Safeco’s operations and product mix complement our existing agency markets operations,” said Liberty Mutual Chairman Edmund Kelly.
“They are very strong West of the Mississippi and we are very strong east of the Mississippi and have an international presence, as well,” Kelly said.
Liberty Mutual is the sixth-largest property and casualty insurer in the United States, based on its 2007 direct written premium of $20.2 billion. Safeco had 2007 direct written premium of $5.9 billion.
The deal follows Liberty Mutual’s acquisition of Ohio Casualty last year. Liberty Mutual said it would continue to look at other acquisition opportunities.
Liberty Mutual and Safeco started weighing a deal about six months ago, after Liberty Mutual initiated discussions, Kelly said.
“We have a publicly espoused position of being acquisitive. We want to be a consolidator,” Kelly said. “We will make sure this integration goes smoothly and well, but over time, we will be looking at other acquisitions.”
Safeco had been seen as a potential acquisition target for several years, but “deteriorating underwriting in its core auto insurance book caused some investors to question just how much an acquirer would pay,” said Sandler O’Neill analyst Paul Newsome.
“We are surprised at how much Liberty Mutual was willing to pay,” Newsome said.
Before the stock jumped on Wednesday, Safeco’s shares traded at about 7.5 times earnings, below the sector’s median multiple of 10.2 times earnings.
Kelly said Liberty Mutual was paying roughly 10-times earnings for Safeco, which was within the sector’s typical range of takeover premiums of roughly 9- to 11-times earnings.
“It’s not difficult to expect a more capable insurance management team would be able to extract more value from Safeco than the current leadership has been able to,” said Meyer Shields, a principal at Stifel, Nicolaus and Co Inc.
“Some of the premium is in recognition of the fact that once all the dust settles — and that’s more than 12 months away — Liberty Mutual should be able to do more with what Safeco was,” Shields said.
Analysts expect property and casualty insurers in North America to become more acquisitive this year as the slowing economy makes other forms of growth more difficult.
The scarce growth prospects, but strong balance sheets will likely lead to other deals, according to Cliff Gallant, an analyst at Keefe, Bruyette & Woods, who called the transaction a great deal for Safeco.
“Other small regional insurers are targets for bigger companies,” Gallant said.
Liberty Mutual said it would finance the deal with cash on hand, as well as potential bridge financing. The deal is expected to close by the end of the third quarter.
Debt-rating agency Fitch Ratings put Liberty Mutual on “ratings watch negative,” saying the company faces potential risks integrating the new acquisition and the industry-wide softening of premium rates will likely additional strain.
Safeco is scheduled to report first-quarter earnings on April 30. In the fourth quarter, Safeco’s net income fell by nearly a third because of competition in auto insurance and losses from California wildfires.
The company had been facing increasing competition from rival car insurers such as Progressive Corp (PGR.N) , which had been dropping prices to gain market share.
“The deal moves Liberty’s personal lines market share up a bit, but we believe Allstate and Progressive can still outsmart it,” said Stifel’s Shields.
Safeco was advised by Morgan Stanley & Co, while Liberty Mutual was advised by Lehman Brothers.
Reporting by Jessica Hall in Philadelphia, and Paritosh Bansal in New York; editing by Steve Orlofsky/Andre Grenon