* Q3 shr $0.28 vs est $0.30
* Q3 rev $544.1 mln vs est $540.3 mln
* Raises FY profit, EBITDA outlook
* Shares up 14 percent
Oct 29 (Reuters) - Valassis Communications Inc VCI.N, a distributor of newspaper inserts, swung to a third-quarter profit, helped by lower expenses, and raised its full-year profit outlook, sending its shares up 14 percent.
The company earned $13.8 million, or 28 cents a share, for the three months ended Sept. 30, compared with a loss of $5.2 million, or 11 cents a share, a year ago.
Revenue fell about 4 percent to $544.1 million.
Operating income almost tripled in the quarter, while total costs declined 9 percent.
Analysts on average were expecting earnings of 30 cents a share, on revenue of $540.3 million, according to Thomson Reuters I/B/E/S.
The newspaper coupon company now expects full-year net earnings of $64.8 million to $71 million, up from its prior outlook of $62.4 million.
Valassis also raised its full-year adjusted earnings before interest, taxes, depreciation and amortization (EBITDA) view to between $255 million and $265 million, compared with its earlier view of $245.0 million.
Shares of the Livonia, Michigan-based company were trading up $2.37 at $19.24 in early trade on the New York Stock Exchange. (Reporting by Sudipto Ganguly in Bangalore; Editing by Himani Sarkar)