How Brooks ran into Warren Buffett’s arms: podcast

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Special edition Brooks Ghost 11 running shoes featuring images of Berkshire Hathaway Chairman Warren Buffett and Vice Chairman Charlie Munger are seen at Berkshire’s annual shareholder shopping day in Omaha, Nebraska, U.S., May 3, 2019.

NEW YORK, April 26 (Reuters Breakingviews) - The athletic-shoe company nearly expired while trying to compete with Nike and Adidas. Then Jim Weber stepped in and sharpened its focus to runners. The company’s boss explains in this episode of The Exchange how staying the course caught the attention of the Sage of Omaha

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(The author is a Reuters Breakingviews columnist. The opinions expressed are her own.)

Editing by Pranav Kiran

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