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Fitbit Inc

FIT.N

Latest Trade

3.67USD

Change

0.11(+3.09%)

Volume

982,154

Today's Range

3.55

 - 

3.70

52 Week Range

2.81

 - 

6.96

As of on the New York Stock Exchange ∙ Minimum 15 minute delay

Pricing

Previous Close
3.56
Open
3.62
Volume
982,154
3M AVG Volume
123.63
Today's High
3.70
Today's Low
3.55
52 Week High
6.96
52 Week Low
2.81
Shares Out (MIL)
258.35
Market Cap (MIL)
948.13
Forward P/E
-10.36
Dividend (Yield %)
--

Next Event

Q3 2019 Fitbit Inc Earnings Release

Latest Developments

More

Fitbit Diversifies Its Supply Chain Outside Of China

Fitbit and FibriCheck Announce Partnership to Deliver CE-Marked Heart Health Detection App

Fitbit Reports Q2 Non-GAAP Loss Per Share Of $0.14

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About Fitbit Inc

Fitbit, Inc. is a provider of health and fitness devices. The Company's platform combines connected health and fitness devices with software and services, including an online dashboard and mobile applications, data analytics, motivational and social tools, personalized insights and virtual coaching through customized fitness plans and interactive workouts. It offers various fitness devices, including Fitbit Zip, Fitbit One, Fitbit Flex, Fitbit Flex 2, Fitbit Charge, Fitbit Charge 2, Fitbit Blaze, Fitbit Charge HR, Fitbit Surge, Fitbit Accessories and Aria. Its platform includes wearable connected health and fitness trackers, which are wrist-based and clippable devices that automatically track users daily steps, calories burned, distance traveled, and active minutes and display real-time feedback. Its trackers also measure sleep duration and quality, and its products track heart rate and global positioning system-based information. It also offers a wireless fidelity connected scale.

Industry

Recreational Products

Contact Info

199 Fremont St Fl 14

+1.415.5131000

https://www.fitbit.com/

Executive Leadership

James Park

Chairman of the Board, President, Chief Executive Officer

Ronald W. Kisling

Chief Financial Officer

Andrew P. Missan

Executive Vice President, General Counsel, Secretary

Jeffrey L. Devine

Executive Vice President - Operations

Eric N. Friedman

Chief Technology Officer, Director

Key Stats

2.90 mean rating - 10 analysts
Sell
Hold
Buy
Revenue (MM, USD)

2016

2.2K

2017

1.6K

2018

1.5K

2019(E)

1.5K
EPS (USD)

2016

-0.120

2017

-0.260

2018

-0.200

2019(E)

-0.354
Price To Earnings (TTM)
--
Price To Sales (TTM)
0.61
Price To Book (MRQ)
1.52
Price To Cash Flow (TTM)
--
Total Debt To Equity (MRQ)
0.28
LT Debt To Equity (MRQ)
0.00
Return on Investment (TTM)
-18.26
Return on Equity (TTM)
-10.35

Latest News

Latest News

Wearable device Fitbit to shift production out of China from January

Fitbit Inc <FIT.N> will manufacture all its trackers and smart watches outside China from January, the wearable device maker said on Wednesday, the latest U.S. company looking to insulate itself from tariffs.

Fitbit to shift manufacturing operations outside of China from January

Wearable device maker Fitbit Inc said on Wednesday it plans to shift its manufacturing operations outside of China for effectively all of its trackers and smart watches from January, in response to the ongoing tariff threat.

IN BRIEF: Patents asserted against Fitbit don’t measure up - Fed Circuit

The U.S. Court of Appeals for the Federal Circuit on Thursday upheld a win for Fitbit on three patents related to the use of light to detect and measure physiological data.

Exclusive: Fitbit considers whether it should explore a sale - sources

Wearable device maker Fitbit Inc <FIT.N> has been in talks with an investment bank about the possibility of exploring a sale amid challenges in successfully pivoting from fitness trackers to smartwatches, people familiar with the matter said on Friday.

Fitbit unveils Versa 2 smartwatch with Amazon Alexa

Fitbit Inc <FIT.N> on Wednesday launched its latest smartwatch, Versa 2, adding Amazon.com Inc's <AMZN.O> voice assistant Alexa, online payments and music storage in a bid to compete strongly with Apple Inc's <AAPL.O> smartwatches.

REFILE-Fitbit unveils Versa 2 smartwatch with Amazon's Alexa

Fitbit Inc on Wednesday launched its latest smartwatch, Versa 2, adding Amazon.com's voice assistant Alexa and online payments in a bid to compete more strongly with Apple Inc's smartwatch.

Fitbit targets 1 million new users with Singapore government tie-up

Fitbit Inc <FIT.N> said on Wednesday it signed a contract with the Singapore government to provide fitness trackers and services in a health program it said could reach up to one million users.

Fitbit to partner with Singapore govt on health initiative

Fitbit Inc will collaborate with the Singapore government on a health initiative that involves the use of its fitness trackers, the company said on Wednesday.

Fitbit cuts 2019 revenue view, Versa Lite sales lag; shares tank

Wearable device maker Fitbit Inc cut its 2019 revenue forecast on Wednesday, blaming disappointing sales of its newly launched cheapest smartwatch Versa Lite, sending its shares tumbling as much as 16% to a record low.

Fitbit forecasts third-quarter revenue below estimates

Wearable device maker Fitbit Inc forecast third-quarter revenue below estimates on Wednesday, sending its shares down 13% in extended trading.

Fitbit results beat Street as demand for wearable devices climb

Wearable device maker Fitbit Inc reported better-than expected first-quarter results and reaffirmed its full-year revenue forecast on Wednesday, as it sells more smartwatches and wearable devices that track health at affordable prices.

Fitbit posts smaller quarterly loss

Wearable device maker Fitbit Inc reported a smaller quarterly loss on Wednesday, as it benefited from higher sales of its smartwatches and trackers.

Fitbit replaces auditor PricewaterhouseCoopers with Grant Thornton

Wearable device maker Fitbit Inc has dismissed auditor PricewaterhouseCoopers LLP after a review of its fees and appointed Grant Thornton LLP, the company said in a regulatory http://bit.ly/2T4Jpuj filing on Thursday.

Fitbit launches lower-cost fitness devices to combat Samsung, Apple

Fitbit Inc launched its cheapest smartwatch on Wednesday to defend its position as the second-largest seller of smartwatches after Apple Inc.

Fitbit launches lower-cost fitness devices to combat Samsung, Apple

San Francisco-based Fitbit Inc launched its cheapest smartwatch on Wednesday in a bid to defend its place in the wearable electronics market, as larger rivals roll out devices aimed at helping users track their health.

Fitbit sees current-quarter revenue below estimates, shares fall 11 percent

Wearable device maker Fitbit Inc forecast current-quarter revenue below analysts' estimates on Wednesday, as the company expects its average selling price to drop, sending its shares down 11 percent in extended trading.

Fitbit reports profit compared with year-ago loss

Wearable device maker Fitbit Inc reported a fourth-quarter profit on Wednesday, driven by its aggressive push into the smartwatch market.

Fitbit posts adjusted profit on smartwatch sales, shares up 10 percent

Wearable device maker Fitbit Inc <FIT.N> reported a surprise third-quarter adjusted profit on Wednesday, driven by its fast-growing smartwatch business that contributed to nearly half of its total revenue.

Fitbit quarterly revenue rises marginally

Wearable device maker Fitbit Inc reported a slight rise in third-quarter revenue on Wednesday, driven by its aggressive push into the smartwatch market.

Trump slaps tariffs on $200 bln in Chinese goods, threatens $267 bln more

U.S. President Donald Trump said on Monday he will impose 10 percent U.S. tariffs on about $200 billion worth of Chinese imports, but he spared smart watches from Apple and Fitbit Inc and other consumer products such as bicycle helmets and baby car seats.

Quote and financial data from Refinitiv. Fund performance data provided by Lipper. All quotes delayed a minimum of 15 minutes.

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