Profile: Genius Brands International Inc (GNUS.A)
11 Mar 2019
Genius Brands International, Inc., incorporated on October 16, 2011, is a content and brand management company. The Company provides entertaining and enriching content and products with a purpose for toddlers to tweens. The Company produces original content and licenses the rights to that content to a range of partners. Its licensees include companies to which the audio-visual rights are licensed for exhibition in various formats, such as Pay Television, Free or Broadcast Television, video-on-demand (VOD), subscription on demand (SVOD) and digital video discs/compact discs (DVDs/CDs), and companies that develop and distribute products based on its content within different product categories, such as toys, electronics, publishing, home goods, stationary and gifts.
The Company owns a portfolio of original children's entertainment that is targeted at toddlers to teens, including Baby Genius, Warren Buffett's Secret Millionaires Club, Thomas Edison's Secret Lab and Stan Lee's Mighty 7. In addition to the Company's brands, it also acts as licensing agent for certain brands, leveraging its existing licensing infrastructure to expand these brands into new product categories, new retailers and new territories. These include the children's book series, Llama Llama; Psycho Bunny, a luxury apparel line; From Frank, a humor greeting card and product line, and Celessence Technologies, a microencapsulation company.
The Company competes with The Walt Disney Company, Nickelodeon Studios, Cartoon Network and Sesame Street.
Genius Brands International Inc
131 S Rodeo Dr Ste 250
BEVERLY HILLS CA 90212-2425