United States

Profile: HanesBrands Inc (HBI.N)

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Hanesbrands Inc., incorporated on September 30, 2005, is a marketer of basic innerwear and activewear apparel in the Americas, Europe, Australia and Asia/Pacific. The Company operates through four segments: Innerwear, Activewear, Direct to Consumer and International. The Company primarily sells bras, panties, shapewear, hosiery, men's underwear, children's underwear, socks, T-shirts and other activewear. As of December 31, 2016, the Company distributed its products from 44 distribution centers. As of December 31, 2016, these facilities included 15 facilities located in the United States and 29 facilities located outside the United States in regions primarily where the Company sold its products. As of December 31, 2016, the Company internally managed and operated 32 of these facilities, and the Company used third-party logistics providers that operated the other 12 facilities on its behalf.


The Innerwear segment focuses on core apparel products, such as intimate apparel, men's underwear, women's panties, children's underwear, socks and hosiery. The Company operates in the United States through its Hanes, Maidenform, Bali, Playtex, JMS/Just My Size, L'eggs, Donna Karan and DKNY brands, and the Company is also a manufacturer and marketer of men's underwear and children's underwear in the United States under the Hanes, Champion and Polo Ralph Lauren brands, and women's sheer hosiery under the L'eggs, Hanes, Maidenform, JMS/Just My Size, Donna Karan and DKNY brands.


The Company operates in the activewear market through its Champion, Hanes and JMS/Just My Size brands, where the Company sells products, such as t-shirts and fleece to both retailers and wholesalers. In addition to activewear for men and women, Champion provides uniforms for athletic programs and includes an apparel program, C9 Champion, at Target stores. The Company also licenses its Champion name for footwear and sports accessories. In its branded printwear category, the Company supplies its t-shirts, sport shirts and fleece products, including brands, such as Hanes, Champion and Hanes Beefy-T, to customers, primarily wholesalers, who then resell to screen printers and embellishers. The Company sells licensed logo apparel in the mass retail channel and in collegiate bookstores and other channels under its Gear for Sports and Champion brands. The Company also sells licensed collegiate logo apparel primarily in the mass retail channel under its Knights Apparel brand. The Company also offers a range of clothing for men, women and children marketed under the Hanes and JMS/Just My Size brands. The JMS/Just My Size brand offers casual apparel designed to meet the needs of plus-size women.

Direct to Consumer

The Direct to Consumer segment operations include its domestic Company-operated outlet stores and Website operations that sell its branded products directly to consumers in the United States. As of December 31, 2016, the Company had 252 outlet stores in the United States and operated Websites under the Hanes, One Hanes Place, JMS/Just My Size and Champion names.


The International segment includes products that primarily span across the innerwear and activewear segments and are primarily marketed under the DIM, Bonds, Champion, Hanes, Playtex, Nur Die/Nur Der, Sheridan, Lovable, Wonderbra, Maidenform, Shock Absorber, Abanderado, Berlei, Zorba, Kendall, Sol y Oro, Polo Ralph Lauren, Fila, Bellinda, Ritmo, Donna Karan and DKNY brands. The Company also offers men's underwear in Australia, France and Spain, and hosiery in France and Germany. It has sales in Europe, Australia, Asia, Latin America, Canada, the Middle East, Africa and the Caribbean. Its international markets include Europe, Australia, Japan, Canada, Mexico and Brazil.

The Company competes with Berkshire Hathaway Inc., Limited Brands, Inc., Jockey International, Inc., Gildan Activewear, Inc., Gap Inc., Triumph International, Calzedonia S.p.A Group, Nike, Adidas, Puma, Under Armour and Converse.

Company Address

HanesBrands Inc

1000 E Hanes Mill Rd
WINSTON SALEM   NC   27105-1384
P: +1336.5194400

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