Profile: International Speedway Corp (ISCA.O)
19 Jul 2019
International Speedway Corporation, incorporated on May 7, 1953, is an owner of motorsports entertainment facilities and promoter of motorsports themed entertainment activities in the United States. The Company's motorsports themed event operations consist of racing events at its motorsports entertainment facilities. As of November 30, 2016, the Company owned and/or operated 13 of the nation's motorsports entertainment facilities: Daytona International Speedway (Daytona) in Florida; Talladega Superspeedway (Talladega) in Alabama; Michigan International Speedway (Michigan) in Michigan; Auto Club Speedway of Southern California (Auto Club Speedway) in California; Kansas Speedway (Kansas) in Kansas; Richmond International Raceway (Richmond) in Virginia; Darlington Raceway (Darlington) in South Carolina; Chicagoland Speedway (Chicagoland) in Illinois; Martinsville Speedway (Martinsville) in Virginia; Phoenix International Raceway (Phoenix) in Arizona; Homestead-Miami Speedway (Homestead) in Florida; Watkins Glen International (Watkins Glen) in New York, and Route 66 Raceway (Route 66) in Illinois.
During the fiscal year ended November 30, 2016, the Company's motorsports entertainment facilities promoted over 100 stock car, open wheel, sports car, truck, motorcycle and other racing events, including 21 National Association for Stock Car Auto Racing (NASCAR) Monster Energy NASCAR Cup Series events; 14 NASCAR Xfinity Series events; nine NASCAR Camping World Truck Series events; two International Motor Sports Association (IMSA) Weather Tech SportsCar Championship Series events, including the premier sports car endurance event in the United States, the Rolex 24 At DAYTONA; five Automobile Racing Club of America (ARCA) Racing Series events; one National Hot Rod Association (NHRA) Mello Yello Drag Racing Series event; two IndyCar (IndyCar) Series events, and various other stock car, sports car, open wheel and motorcycle events. As of November 30, 2016, its motorsports entertainment facilities consisted of approximately 762,000 grandstand seats and 573 suites. The Company owns Americrown Service Corporation (Americrown), which provides catering, concessions and services at certain of its motorsports entertainment facilities. It also owns and operates the Motor Racing Network, Inc. (MRN) radio network, also doing business under the name MRN Radio, an independent motorsports radio network in terms of event programming.
MRN creates motorsports-related programming content carried on radio stations around the country, as well as a national satellite radio service, Sirius XM Radio. MRN produces and syndicates to radio stations live coverage of the Monster Energy NASCAR Cup, Xfinity and Camping World Truck series races and certain other races conducted at its motorsports entertainment facilities, as well as some races conducted at motorsports entertainment facilities. Sirius XM Radio also compensates MRN for the contemporaneous re-airing of race broadcasts and certain other production services. MRN produces and provides content to its Website, www.motorracingnetwork.com. In addition, MRN provides production services for the trackside screen video display units, at NASCAR Cup Series event weekends that take place at its motorsports facilities, as well as at Dover International Speedway and Pocono Raceway. MRN also produces and syndicates daily and weekly NASCAR racing-themed programs. It also has equity investments in a Hollywood Casino at Kansas Speedway.
The Company's business is a motorsports themed amusement enterprise, furnishing amusement in the form of motorsports themed entertainment. Its motorsports themed event operations consist of racing events at its motorsports entertainment facilities, which include providing catering, and food and beverage concessions at its motorsports entertainment facilities that host NASCAR Sprint Cup Series events except for catering, and food and beverage concessions at Chicagoland and Route 66. The Company uses its motorsports entertainment facilities for testing for teams, driving schools, riding experiences, car shows, auto fairs, concerts, music festivals and settings for television commercials, print advertisements and motion pictures. It also rents show cars for promotional events.
The Company competes with National Association for Stock Car Auto Racing, the American Sportbike Racing Association, United States Auto Club, Sports Car Club of America, International Motor Sports Association, IndyCar Series, Automobile Racing Club of America and National Hot Rod Association.
International Speedway Corp
1 Daytona Blvd
DAYTONA BEACH FL 32114-1252