Profile: Pegasystems Inc (PEGA.O)
21 Aug 2019
Pegasystems Inc., incorporated on April 21, 1983, develops, markets, licenses and supports software applications for marketing, sales, service and operations. The Company's software is designed to assist clients in building, deploying and evolving enterprise applications. The Company also offers software applications built on the Pega platform. The Company's applications and platform intersect with and encompass several traditional software markets, including Customer Relationship Management (CRM); Business Process Management (BPM); Business Rules Management Systems (BRMS); Dynamic Case Management (DCM); Decision Management, which includes Predictive and Adaptive analytics, and the Vertical Specific Software (VSS) market of industry solutions and packaged applications. The Company provides implementation, consulting, training, technical support and hosting services to facilitate the use of its software. The Company offers its services to financial, healthcare, insurance, communications and media, public sector, manufacturing, life sciences and other markets.
The Company's Pega Platform is a unified platform that enables clients to build enterprise applications. The Pega Platform supports the enterprises, allowing for application development and deployment on a layered architecture that supports reuse across lines of business, geographies and customer segments. Its platform features an approach to application development that enables business and information technology (IT) to collaborate using a visual language that models the requirements and design of the application through metaphors. This approach facilitates continuous improvement methodologies, such as Lean Six Sigma, to manage individual projects or drive a complete enterprise transformation. All aspects of the application are captured in the model, including business strategy mapping, business processes, data models, case definitions, rules, decisions, reporting, interfaces, intelligent work management capabilities, business activity monitoring, and the user experience (UX) across both Web and mobile devices. The Company offers services and support through its global customer success group, global customer support group and Pega Academy training services group.
The Company's Customer Relationship Management Applications offer CRM software that maximizes the lifetime value of customers and helps to reduce the costs of serving customers. The Company provides marketing, sales and service applications to optimize sales processes and customer service interactions. The Company's Pega Sales Automation applications automate and manage the entire sales process from prospecting to product fulfillment. Pega provides Operations Applications to support a range of business needs. Pega Cloud provides production, development and testing (Dev/Test) services to accelerate the development and deployment of Pegasystems's strategic applications and the Pega 7 platform.
The Company competes with International Business Machines Corporation, Salesforce.com, Oracle Corporation, Microsoft Corporation and SAP SE.
1 Rogers St
CAMBRIDGE MA 02142-1209