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Profile: Sony Corp (SNE.N)

SNE.N on New York Stock Exchange

15 Feb 2019
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Sony Corporation (Sony), incorporated on May 7, 1946, is engaged in the development, design, manufacture and sale of various kinds of electronic equipment, instruments and devices for consumer, professional and industrial markets, as well as game consoles and software. The Company's segments include Mobile Communications (MC), Game & Network Services (G&NS), Imaging Products & Solutions (IP&S), Home Entertainment & Sound (HE&S), Devices, Pictures, Music, Financial Services and All Other. Sony is engaged in the production, acquisition and distribution of motion pictures and television programming and the operation of television and digital networks. Sony is also engaged in the development, production, manufacture and distribution of recorded music and the management and licensing of the words and music of songs. It is also engaged in various financial services businesses, including life and non-life insurance operations, through its Japanese insurance subsidiaries and banking operations through a Japanese Internet-based banking subsidiary. In addition, Sony is engaged in a network services business and an advertising agency business in Japan. The Company's manufacturing facilities are located in Asia, including Japan. Sony also utilizes third-party contract manufacturers for certain products.

The Company's subsidiary, Sony Marketing (Japan) Inc., markets consumer electronics products through retailers. Its Sony Business Solutions Corporation markets professional electronics products and services. For electronic components, Sony sells products directly to wholesalers and manufacturers. Sony markets its electronics products and services through its Sony Electronics Inc. and other subsidiaries in the United States. In Europe, Sony's electronics products and services are marketed through sales subsidiaries, including Sony Europe Limited in the United Kingdom and CJSC Sony Electronics in Russia. Sony markets its electronics products and services through its Sony (China) Limited, Sony Corporation of Hong Kong Limited and other subsidiaries in China. In Asia-Pacific, Sony's electronics products and services are marketed through sales subsidiaries, including Sony India Private Limited, Sony Electronics of Korea Corporation, Sony Taiwan Limited and Sony Electronics Vietnam. In overseas areas other than the United States, Europe, China and Asia-Pacific, Sony's electronics products and services are marketed through sales subsidiaries, including Sony Brasil Ltda., Sony Middle East & Africa FZE in the United Arab Emirates, Sony of Canada Limited and Sony de Mexico S.A.de C.V.

Mobile Communications

The MC segment includes the manufacture and sale of mobile phones and an Internet-related service business. Its subsidiary, Sony Mobile Communications AB (Sony Mobile), undertakes product research, development, design, marketing, sales, production, distribution and customer services for mobile phones, tablets, accessories and applications. Its subsidiary, So-net Corporation (So-net), provides Internet broadband network services to subscribers, as well as creates and distributes content through its portal services to various electronics product platforms, such as personal computers (PCs) and mobile phones.

Game & Network Services

The G&NS segment's product categories consist of Hardware, Network and Other. It includes the manufacture and sales of home gaming products, network services business and production and sales of software. Its network services relate to game, video and music content provided by Sony Network Entertainment International LLC (SNEI). PlayStation4 (PS4), PlayStation3 (PS3) and PlayStationVita (PS Vita) hardware and related software are marketed and distributed by Sony Computer Entertainment Inc. (SCEI), Sony Computer Entertainment America (SCEA), Sony Computer Entertainment Europe, Ltd. (SCEE) and subsidiaries in Asia. SNEI markets and distributes game software and network services internationally through PlayStation Network (PSN).

Imaging Products & Solutions

The IP&S segment includes digital imaging products, professional solutions and medical business. Its digital imaging products include compact digital cameras, interchangeable single-lens cameras and video cameras. Its professional solutions include broadcast- and professional-use products.

Home Entertainment & Sound

The HE&S segment includes televisions, audio and video, and other. Its televisions include liquid crystal display (LCD) televisions. Its audio and video includes Blu-ray Disc players and recorders, home audio, headphones and memory-based portable audio devices.


The Devices segment includes semiconductors and components. Its semiconductor products include complementary metal-oxide semiconductor (CMOS) image sensors, charge-coupled devices (CCDs), system LSIs and other semiconductors. Its components include batteries, audio/video/data recording media, storage media and optical pickups.


The Pictures segment includes motion pictures, television productions and media networks. Its motion pictures includes the production, acquisition and distribution of live-action and animated motion pictures and direct-to-video content. Its Sony Pictures Entertainment Inc.'s (SPE) motion picture production organizations include Columbia Pictures, Screen Gems, Sony Pictures Animation, Sony Pictures Classics and TriStar Pictures. SPE also operates Sony Pictures Imageworks, which is a visual effects and animation unit, and manages a studio facility, Sony Pictures Studios, which includes post production facilities. Sony's television productions includes the production, acquisition and distribution of television programming, including scripted series, unscripted reality or light entertainment, daytime serials, game shows, animated series, made for television movies and miniseries and other programming. Outside the United States, SPE produces local language programming and licenses SPE owned programming and formats around the world. The Company's media networks include the operation of television and digital networks across the world. SPE's television networks include Multi Screen Media Private Limited (MSM), which operates television networks in India and around the world, and a controlling interest in Game Show Network (GSN), which operates a cable network and an online game business. Digital networks include Crackle, a multi-platform video entertainment network focusing on premium video content.

SPE uses its own distribution service businesses within the United States. Outside the United States, SPE distributes and markets motion pictures through one of its Sony Pictures Releasing International subsidiaries. The global home entertainment distribution of SPE's motion pictures and television programming (and programming acquired or licensed from others) is handled through Sony Pictures Home Entertainment, except in certain countries where SPE has joint distribution or sub-distribution arrangements with other studios, or arrangements with independent local distributors. Its product is distributed in various home media formats, including digital versatile disc (DVD), Blu-ray disc, electronic sell-through and video-on-demand. The global television distribution of SPE's motion pictures and television programming (and programming acquired or licensed from others) is handled through Sony Pictures Television. SPE's library of motion pictures and television programming is licensed to broadcast television networks, pay and basic cable networks, direct broadcast satellite providers, as well as to subscription and advertising supported Internet television providers (such as Sony's PSN and Netflix). SPE's television networks are distributed to multiple distribution platforms, such as cable, satellite, Internet Protocol Television (IPTV) systems, and mobile operators for delivery to viewers around the world.


The Music segment includes recorded music, music publishing, and visual media and platform. Sony's recorded music includes the distribution of physical and digital recorded music and revenue derived from artists' live performance. Its Sony Music Entertainment (SME) is a global entertainment company engaged in the development, production, marketing and distribution of recorded music in all commercial formats and genres. Sony Music Entertainment (Japan) Inc. (SMEJ) is an entertainment company focused on the Japanese market, which includes a Japanese domestic recorded music business that produces recorded music and music videos through contacts with artists in all music genres. Its music publishing includes the management and licensing of the words and music of songs. Sony/ATV Music Publishing LLC (Sony/ATV) is a music publishing business that owns and acquires rights to musical compositions, exploiting and marketing these compositions and receiving royalties or fees for their use. Sony's visual media and platform includes various service offerings for music and visual products. This business is operated by SMEJ.

SME and SMEJ develop, produce, market and distribute recorded music in various commercial formats. SME and its affiliates conduct business globally under Columbia Records, Epic Records, RCA Records and other labels. SMEJ conducts business in Japan under Sony Music Records, Epic Records Japan, SME Records, Ki/oon Music, Sony Music Associated Records and other labels. SMEJ creates artwork and produces packaged home entertainment products, including music/games, and organizes various events in Japan through Sony Music Communications Inc. SMEJ also produces, markets and distributes animation products through Aniplex Inc.

Financial Services

The Financial Services segment primarily represents individual life insurance and non-life insurance businesses in the Japanese market and a bank business in Japan. Its subsidiary, Sony Financial Holdings, Inc. (SFH), is a holding company for Sony Life Insurance Co., Ltd. (Sony Life), Sony Assurance Inc. (Sony Assurance) and Sony Bank Inc. (Sony Bank.), which integrates various financial services, including insurance and savings and loans, and offers individual customers value-added products and services. SFH conducts insurance and banking operations through Sony Life, which is a Japanese life insurance company; Sony Assurance, a Japanese non-life insurance company, and Sony Bank, which is a Japanese Internet-based bank. Sony Life's business is providing death protection and other insurance products to individuals. Sony Life maintains a service network, which consists of the Lifeplanner channel and the independent agent channel in Japan.

All Other

The All Other segment consists of various operating activities, including the disc manufacturing business outside of Japan. Sony DADC Corporation (Sony DADC) offers Blu-ray disc, DVD and compact disc (CD) media replication services, as well as digital and physical supply chain solutions to business customers in the entertainment, education, and information industries.

Company Address

Sony Corp

1-7-1, Konan
MINATO-KU   TKY   108-0075
P: +813.67482111
F: +813.67482244

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