Profile: Telenav Inc (TNAV.O)
14 Jun 2019
TeleNav, Inc. (Telenav), incorporated on October 8, 2009, is a provider of location-based platform services. The Company's services consist of its automotive and mobile navigation platform and its advertising delivery platform. The Company operates through three segments: automotive, advertising and mobile navigation. The Company's auto and mobile navigation platform allows it to deliver location-based services to auto manufacturers, developers and end users through various distribution channels, including wireless carriers. The Company's on-board product solution consists of software, map and point of interest (POI) data loaded in the vehicle that provides voice-guided turn-by-turn navigation displayed on the vehicle screen. Its brought-in connected solution enables a mobile device that is paired with the vehicle to activate in-vehicle text-based and voice-guided turn-by-turn navigation.
The Company's back-end cloud technologies include its geographic information system (GIS) engines for local search, voice recognition, geo alert and advanced geo data aggregation, traffic and a local advertising platform. Its GIS provides route and map generation while optimizing the route based on traffic conditions. Telenav's advertising platform integrates location-enabled mobile advertising inventory with a number of contextual and location-based triggers to allow the Company to target mobile users based on location data.
The Company's automotive segment provides its map and navigation platform to auto manufacturers and original equipment manufacturers (OEMs) for distribution with their vehicles. The Company provides a mobile phone-based navigation solution utilizing wireless connectivity, or brought-in, that allows OEMs to project the phone's screen to an in-car display unit. Its automotive products are included on models manufactured in North America, Europe and China, as well as distributed in models sold in South America, Australia and New Zealand.
The Company's advertising segment provides interactive mobile advertisements on behalf of its advertising clients to consumers based on the location of the user and other targeting capabilities. Its customers include advertising agencies, direct advertisers and channel partners. The Company delivers mobile advertisements by leveraging its in-house advertisement serving technology. The Company's inventory, or accessible market, consists of various mobile applications and mobile Websites that are accessed through programmatic real-time bidding (RTB) tools.
The Company's mobile navigation segment provides its map and navigation platform to end users through mobile devices. The Company distributes its services through wireless carrier partners, and directly to consumers through mobile application stores and marketplaces. The Company offers voice-guided, real-time, turn-by-turn, mobile navigation service under various brand names, including Scout by Telenav and Telenav GPS, as well as under wireless carrier brands.
The Company competes with AISIN AW CO., Ltd, Robert Bosch GmbH, Elektrobit Corporation, Garmin, HERE, TomTom, NNG LLC, Apple, Google, Facebook, Inc., Millennial Media, Inc., xAD, Inc., Verve Wireless, Inc., PlaceIQ, Inc., NinthDecimal, Inc., AOL, Microsoft, MapQuest, Yahoo, Yelp, Foursquare, Fullpower and TCS.
4655 Great America Pkwy Ste 300
SANTA CLARA CA 95054-1233