Profile: Wowio Inc (WWIO.PK)
20 May 2019
Wowio, Inc. (Wowio), incorporated on June 17, 2010, is a digital media company with an e-book distribution platform. The Company owns a patent that allows inserting advertisements into e-books while adding both personalization and an anti-theft identifier. The Company's mobile application (mobile app) allows the insertion of mobile advertisements in e-books read on a mobile device. Through its Website wowio.com, it distributes both Company-owned and third-party-owned e-books and e-comics. Through StudioW, the Company creates and produces its own content, such as online videos, pre-roll video advertisements and additional online advertising on its content-oriented Websites TheDuck Webcomics, PopGalaxy, and its branded YouTube channels.
The Company, through its digital publishing entity, Carthay Circle Publishing, Inc. (Carthay), intends to publish its own library of material as e-books and e-comics, which it will distribute on its own wowio.com and wowioapp.com site, as well as distribute through other e-book distribution platforms. It intends for approximately 50% of the content from Carthay to be original material created by the Company and approximately 50% to be from third parties. The Company intends to license its content library for exploitation across traditional media outlets, such as film and television.
The Company distributes content across its own Websites, including www.wowio.com, wowioapp.com, www.theduckwebcomics.com and www.popgalaxy.com, and on the Company-branded YouTube Channels, Facebook pages and Twitter accounts, as well as on its partner properties, social media and various Web and mobile technologies. The Company is developing intellectual property (IP) across its family of brands, ranging from content libraries to technology. The Company's StoryMax provides blended media experiences to brands, studios and audiences consuming content across digital devices and convergence, and its PanelFlow technology provides a tool set for the creation, publishing and distribution of e-books and e-comics across the digital landscape.
StudioW-owned digital distribution channels
WOWIO offers e-books and digital content and allows a sponsor to pay for the e-book content, and provides the product to the consumer for no cost. WOWIO owns a library of books and generates income from the retail purchases. Wowio.com, Wowioapp.com is an online source for e-books and e-comics with available media content in a device-agnostic format. Third parties own approximately 90% of the content it distributes through wowio.com, wowioapp.com. Digital content and e-books provided by third-party publishers are offered to consumers for free when advertising campaigns are available. If the e-book or digital content does not contain an advertising campaign, then the e-book is offered to the consumer at a retail price selected by the publisher and the Company receives an allowance for credit card processing charges, for which it holds back approximately 10% of the retail price. E-book sponsorship advertisement campaigns are advertisements inserted into e-books. Its advertising campaigns are represented as book sponsorships where the advertisement is presented in the e-book as a digital book cover. These advertisements are the first two pages of the book and the last page in the file. The digital book covers are personalized with the reader's name (which the reader has provided to the Company by registering with the Company to use the site) and include hyperlink connections to the advertiser's Website, as well as static copy. The Duck is an online community for amateur Webcomic creators and fans. The Duck provides a forum to create, share and monetize digital content, utilizing social network and technology services and forums for the artist community and fan base. Advertisers buy ad placements on this Website for a specified period of time and WOWIO provides the advertising code. The user community supplies approximately 99% of the content of The Duck. POP Galaxy is a digital television and on-demand video distribution channel for original and acquired IP, serving also as a marketing, traffic and branding vehicle for other StudioW business units. Approximately 95% of the content on Pop Galaxy is created by WOWIO. Original programming covers areas, such as entertainment, pop culture, comics, books, blogs, authors, publishers, partners, celebrities, gossip and the news.
Patents and other IP
WOWIO, INC. has patented technology for the placement of advertising within the framework of eBooks. The patent covers a method of advertising performed by computer-based apparatus that inserts selected advertisements into an electronic book such that it does not contain the same advertising in the same location of the electronic book as any other electronic book previously provided to a subscriber thereby identifying a first electronic book. By creating electronic books with advertisements and/or placements of advertisements in a particular electronic book for a subscriber, advertising fraud, manipulation of copyrighted content and improper or unwanted dissemination of the electronic book by a subscriber or others can be prevented and/or controlled. It utilizes its patent through charter advertising programs, such as free or discounted book downloads to consumers (book sponsorship) offered on WOWIO.com and Wowioapp.com.
Carthay (publishing label) identifies new and original content that it develops for multiple modes of digital and traditional media production and distribution. Its title, ABOVE, is launched as an e-book across all platforms, including wowio.com, wowioapp.com and developed other material across other StudioW outlets. The Company owns a library of over 80 comic book and graphic novel properties that may be developed as feature films and television projects, original novels, graphic novels and animated and live action direct-to-Web videos. A selection of SpaceDog comic book titles is available for download on WOWIO.com and Wowioapp.com. CauseBooks is a digital marketing opportunity. With the CauseBooks campaign, it identifies an e-book, a social cause, a celebrity with a Twitter/Facebook following and an advertising sponsor. StarTales is an application-based program where users engage with a celebrity in a creative environment to create a short story or novella. In this program, the Company identifies a number of celebrity collaborators who will write the first chapter or the start of a short story and users, individually, will finish the story. The Company and the celebrity will select the winning story and will publish the title, giving a written by title to the celebrity and the co-writer.
The Company competes with Amazon and Google.
626 N Doheny Dr
WEST HOLLYWOOD CA 90069-5506