People: Ford Otomotiv Sanayi AS (FROTO.IS)
16 Aug 2018
de Waard, Roelant
Mr. Roelant Christian de Waard has served as Member of the Board of Directors of Ford Automotive Industry Inc. since December 9, 2015. He holds a master’s degree in Economics & Business from Erasmus Universiteit Rotterdam (Erasmus University Rotterdam). He joined Ford Netherlands in 1990. He was appointed Sales Manager in 1993 and Marketing Manager in 1995. Roelant de Waard moved to Dearborn in 1996, where he became Marketing Strategy Manager and, in 1998, Marketing Plans Manager at the Large Vehicle Centre. He returned to Europe in 1999 as Director of Operations for Ford Netherlands and then, from April 2000, as Managing Director Ford Netherlands. In January 2001 he was appointed Director, Ford of Europe Retail Management, a position he held until March 2002. He was Vice President FCSD – Europe (Ford Customer Service Division), from April 2002. From February 2006 until the end of 2008, de Waard was Chairman and Managing Director of Ford of Britain. From January 2009, he was Vice President of Sales, Ford of Europe, responsible for 49 markets, including the UK, France, Italy, Spain and Russia. Roelant de Waard is Vice President of Marketing, Sales and Service, Ford of Europe, effective January 1, 2011.
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