In the United States, 90% of healthcare spending is driven by people living with chronic and mental health conditions.
Four of the most expensive chronic conditions are diabetes, hypertension, musculoskeletal conditions (MSK), and, pre-diabetes. Over 37 million Americans live with diabetes, with 1.4 million new cases diagnosed each year. Current trends predict that 1 in 3 Americans will develop diabetes in their lifetime.
When including indirect costs associated with lost economic productivity, the total cost of chronic disease in the United States amounts to $3.7 trillion annually.
In response to this, the healthcare industry is increasing access to care through virtual channels. The COVID-19 pandemic certainly accelerated the use of virtual healthcare delivery. According to a survey of nearly 800 benefits buyers (employers, payers, and benefit consultants), 90% of respondents are familiar with virtual care, and the majority are optimistic about its future. However, a number of buyers are sceptical about its impact and influence on the industry, primarily because virtual healthcare entities have failed to deliver the improved care experience that was promised to date.
Omada Health is returning trust to the process, and offering a system that inspires people to engage in lifelong health, one step at a time. Omada Health offers programs that implement clinically-validated behaviour change protocols for individuals with prediabetes, diabetes, hypertension, and musculoskeletal issues. The Omada platform uses cutting-edge technology, personalised coaching, dedicated physical therapists, and social support to help individuals with chronic conditions make sustainable lifestyle changes.
“One of the amazing things about virtual care is you can provide accessible care when patients need it most - in the time between doctors’ visits,” said Omada Health Co-founder and CEO Sean Duffy. “It’s not only about taking what’s worked in-person and scaling virtually; it’s about building a personalised and integrated experience for both patients and buyers.”
The Omada platform leverages internal and external data to understand the health, social, and behavioural context of our members, working to build belief in their ability to live a healthier life. The platform provides a mobile app and connected devices that users can use to log their meals, exercise, motivators and goals. Omada’s care team builds trusted relationships with the members and utilises the collected quantifiable and qualitative data to generate personalised insights and feedback, helping users understand how their habits affect their health and what they can do to improve.
“Omada is all about building trusted relationships to change behaviour,” said Omada Health Coach Kristen Campbell. “ The members I work with are working hard to live a healthier lifestyle,tracking their food, activity, and blood glucose levels. I’m there to support them every step of the way to address barriers to change to help them reach their health goals.”
“The coaches are as invested in my health and lifestyle as I am. They work with me to give support and offer lifestyle changes catered to me,” said Omada Health member Steve Baldon.
Omada Health is reorganising care around what’s best for chronic care patients. As lifespan increases throughout the world, so will the rate of chronic conditions. Omada Health’s platform is making a tangible difference for its members and will continue to deliver improved health outcomes and sustained behaviour change for populations across the U.S.

