Published: August 23, 2023

The Power of a Voice

Tobii Dynavox is creating assistive technology for communication

female on computer
Author: TBD Media Group

When Tobii Dynavox customers contact tech support, they might reach Victor Kaiser, a 27-year-old  representative who communicates with his eyes. Born with cerebral palsy, a speech and motor  disability, Kaiser uses an I-Series—a speech device he controls through eye movement—to talk to his  coworkers and assist other users who need help with their devices. 

Kaiser has used assistive communication since the seventh grade. 

“When I got Tobii Dynavox eye tracking, it was life changing. I could start to express myself,” said Kaiser.  “The impact Tobii Dynavox has had on my life is enormous. It got me a job. I passed school. I educated  myself as a PT and nutrition advisor and much more.” 

Kaiser’s story is an exception among people with communication disabilities. Over 2 million people are  diagnosed each year, but only two percent have access to assistive communication. 

Tobii Dynavox is working to change that. As the world-leader in assistive communication, the company  develops high tech and print solutions for people with congenital disabilities such as autism and cerebral  palsy, as well as progressive conditions like ALS and aphasia. 

“I would like to see that communication becomes a human right,” said Chief Product Officer Markus  Cederlund. “So that the people who need this technology can get it. Because the technology is there.” 

The biggest obstacle to connecting people like Kaiser with communication aids is lack of awareness. To  spread the word about assistive communication, Tobii Dynavox has five main areas of focus: education, funding, access, innovation and sustainability. 

To build knowledge within the healthcare community, Tobii Dynavox offers free classes and resources  for professionals who can prescribe assistive communication solutions, with the ultimate goal of giving  voices to more people. 

Tobii Dynavox also strives to bridge gaps in funding infrastructure across the globe. In many countries,  communication is not considered a medical need, which makes it difficult for people to obtain  communication aids through insurance. Tobii Dynavox partners with researchers, non-profits and  influencers to educate governments about why assistive communication is vital to well-being. 

“I met with a guy called Rob who got the message that he has ALS, that he will not be able to speak  within a few months,” said Cederlund. “He told me: ‘The reason I want to continue to live is that there  are solutions like yours.’” 

For people with ALS and other progressive conditions, Tobii Dynavox strives to provide a sense of  independence and normalcy with technology that helps them do everyday things like browsing the web,  adjusting lighting and ordering pizza over the phone. The company’s hardware and software designs  account for diverse access needs and preferences, so customers can do what they want in the way that  feels most natural-- whether through touch, eye tracking, or other methods. 

Being able to communicate, use the internet, and software like Microsoft Office has also helped people with congenital disabilities achieve literacy, navigate school, and pursue independence.

“Can you imagine that you have a child with a disability and thought that they would never be able to go  to college?” said President of North America Tara Rudnicki. “Can you imagine the day that family sees  them on the stage getting their degree?” 

By continuing to push assistive communication into the global mainstream, Tobii Dynavox believes it can  empower more people with disabilities to achieve their dreams.

More from this seriesConnect People, Amplify Voices, and Inspire ActionEmbracing cutting-edge technology and creating striking narratives.Read more
a men getting tested

More from Global Campaigns

    This advertiser content has been created and paid for by TBD Media. Neither Reuters News nor Reuters Plus, the brand marketing studio of Reuters, were involved/had a role in the production of this content.